Shanghai Xixun: Accumulate improvements and move towards perfect quality

Shanghai Xixun Display System Co., Ltd. is a professional supplier of LED display control systems and has many years of experience in the development of LED display control systems. Since its establishment, the company has successfully completed many system projects with significant influence at home and abroad by virtue of its technical advantages, rich practical experience, excellent product quality and after-sales service, and achieved good economic and social benefits.

Xixun Display Exhibited Products

At the 10th Guangzhou International LED Exhibition held from February 23 to 26, 2014, Xixun’s booth was very eye-catching. At the exhibition site, Mr. Zhang from Shanghai Xixun was interviewed by HC.com.

Mr. Zhang is generally satisfied with the effect of this exhibition. But he also said that there were fewer new customers at the exhibition this year, and they were all old customers; the traffic flow was also slightly worse than last year. Competition has intensified too fast, and the cost of acquiring new customers at the exhibition is getting higher and higher. Coupled with the serious homogeneity of products, industry competition has transformed from a battle over technology to a competition over sales capabilities and channels. Technological progress lacks individuality, and there are more and more participants in subdivisions. The result is that products are becoming more and more fancy, but the actual functions have stagnated.

Xixun Display Exhibited Products

In this exhibition, Xixun brought a new product - LED wireless network, which is mainly used in the advertising industry, such as advertising screens in communities, and vehicle-mounted applications, such as buses and taxis, as supporting control systems for small LED screens. Using a faster transmission method, the number will be larger. One system can control hundreds of sets of display screens, and can achieve synchronous management and content transmission.

Xixun Display Exhibited Products

In the past year, Xixun has made breakthroughs abroad, especially in Southeast Asia. Last year, more than a thousand sets of LED network systems were installed. In the field of domestic buses, several northern provincial capital cities such as Guangzhou and Shenzhen have also applied thousands of wireless simulcast systems. In addition, the company's commonly used and more conventional products also performed well last year, especially customers in the United States were relatively stable.

Mr. Zhang said that in the next 2014, Shanghai Xixun will strengthen the wireless network product line and continuously improve it, hoping to be the first in the industry in the LED wireless network segment. Another major direction is the improvement and innovation of asynchronous full-color products. This year, Shenzhen Xixun will launch a new generation of asynchronous full-color products, focusing on improving the display effect and user experience. First, it requires no IP address settings. Second, the file transfer speed is improved. Third, the storage capacity is greatly improved. Fourth, scan lines are eliminated and the video effect is improved.