Traditional lighting manufacturers upset LED crazy mergers and acquisitions tide

This time, about LED of enterprise merger news at this time again. From CREE, three optical, opto electronics, EPISTAR, Elec-Tech billion and other new and old oligarchs to transition, perpendicular and horizontal, PHILPS Yankon, OPPLE and FSL and other traditional lighting lighting manufacturers rise, the entire LED industry moves frequently, anchaoyongdong.

"The coming stormin. Especially in the past two years, the entire industry has experienced a rapid development of roller coaster, mergers and acquisitions in the middle and lower reaches of the industry chain integration, as if the tiger down the mountain, the impact of the LED industry pattern.

Market share, diversification, integration, risk reduction, to avoid excessive competition, may cause the enterprise merger and acquisition. M & A is not difficult, the difficulty is the integration of mergers and acquisitions, integration. The concept of industry vertical and horizontal integration, we should see the "merger wave" roaring waves, but also to see the gushing out of the industry consolidation in the light - a healthy and orderly market is the rise of LED.

As from the spring and Autumn period to the Warring States era "to" Warring States ", an industry from immature stage to mature stage usually undergoes full competition, monopolistic competition, oligopoly in three stages. A period of strategic opportunities in the industry is only about 3 years and 5 years, missed the window of strategic opportunities, the enterprise will pay N times to rise.

Just think, when the rapid rise of Mengniu seize the strategic opportunity, and later even Mengniu determination has no such opportunity; when the unified lubricating oil to seize strategic opportunities after the rapid rise, it basically shut down later the rapid rise of the door; when the thoughts and three industry to seize the strategic opportunity period of rapid rise, the opportunity the window gradually to other enterprises shut the door; when the Nanjing Yurun meat industry finally caught a strategic opportunity -- low temperature meat products, it has a window of opportunity for other enterprises to close; when Lenovo Chinese computer industry strategy to seize the rapid rise, household electrical appliance enterprises to carry huge amounts of money to admission, but when they lose opportunities. The fate is doomed.

"Learn from history, can be made clear gains and losses. If the enterprise wants to be in an invincible position in the round and round of business war, quickly snatch the market, practicing good internal strength is the king of long-term survival. While practicing internal strength needs of enterprise LED are eager calm down the mood, take off the mask of flashy without substance intentions to do scientific research, product and innovation, striving for power after the first.

LED is the strategic emerging industry, some Small and micro businesses in the short term will continue to exist, but the competition will continue to upgrade, industry profits will also be with the development of the reshuffle rose sharply, eventually entered a relatively stable period of growth, the market will also present a more orderly state. Building materials network Xiaobian conclusion: LED industry is now in the Warring States period, will be buried under the opportunities for many enterprises to accumulate steadily the foreshadowing. The best shuffle of the card, is undoubtedly a rare opportunity for the LED industry strategy. Who took the lead, who will grasp the opportunity. Who has the right marketing, accurate positioning, who can quickly become king, the pinnacle of confrontation pattern.