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The future of LED lighting: let technology serve art

"China's new economic normal", "micro-stimulus" and "reform" have become current hot topics. Li Yining, honorary dean of the Guanghua School of Management at Peking University, recently said: "Simply high growth rates will bring losses such as environmental damage and resource consumption. In comparison, the adjustment of the economic structure is more important." This also applies to the current LED lighting industry.
2014 is not an ordinary year. Under the background of reform and innovation entering the "new normal", LED lighting in the new era has also ushered in new development opportunities. LED lighting has experienced a stage of development at the speed of light. Various parts of the country have set off a trend of replacing traditional lighting with LED lighting to varying degrees. At the same time, many people in the lighting industry have also raised questions: After the replacement, where will the market for LED lighting be? Cross-border innovation of technology and art is gradually becoming an important trend in the "new normal" of LED lighting development.
This can be seen at this year’s Guangzhou International Lighting Exhibition. Various forums and exhibitions with the theme of lighting art were held at the same time. Lighting companies with many brands decorated their booths through various cultural and artistic methods. While displaying product technology and energy efficiency, they also paid more attention to the display of lighting connotation and brand culture than before. Geosheen Optoelectronics, located in the 5.1 Brand Pavilion, uses the classic combination of "red and black" as the main color of this exhibition. The internal "Future Space and Light Sharing" theme pavilion shows the mystery of light and shadow through the contrast of light and dark. In the display of different types of commercial spaces such as clothing, leisure areas, and supermarkets, light becomes a supporting role. The characteristics of the products and the texture of the space are the focus of the display. The design concept of "less is more" injects more cultural connotation and artistic flavor into the light environment.

Technology is the engine for the development of art and culture. The driving force for cultural development comes from many aspects, the most important of which is the reform and innovation of the cultural system itself, and the other driving force is the advancement of science and technology. In order to enhance the core competitiveness of science and technology and cultural industries, six ministries and commissions jointly issued The “National Cultural Science and Technology Innovation Project Outline” was promulgated, and the Sixth Plenary Session of the Seventeenth Central Committee of the Communist Party of China also clearly stated that “we must give full play to the mutual promotion of culture and science and technology, thoroughly implement the science and technology-driven strategy, and enhance the ability of independent innovation.” In this regard, many LED lighting companies have spotted this development opportunity and continue to enhance the artistic and cultural value of lighting products through innovation in lighting technology. Jicheng Optoelectronics fully meets the lighting needs of global market applications through independently developed LED lighting overall system solutions. It provides a complete supply chain that is guided by LED light sources and covers the field of LED commercial lighting. It provides a 360° comprehensive lighting application solution from LED lighting design, LED product modeling, application to project implementation, planning and design. Among them, excellent color rendering, excellent color stability, energy saving and environmental protection are all derived from Jicheng’s original LED technology.

With the development of economy and culture, the integration of culture and science and technology has become more and more prominent, and science and technology has become the core support for the development of cultural industry. Breaking down professional barriers and achieving cross-border innovation, from an artistic perspective, is about implanting technology to reshape the cultural consumption format. From the perspective of lighting, it is to inject culture to adjust the industrial development structure. Lin Chenchun, managing director of Jicheng LED Lighting, said: "Commercial lighting itself is a fertile ground for cross-border innovation in technology and art and culture. On the one hand, it can continuously expand the application scope of LED and tap the potential of LED lighting. On the other hand, LED also provides unlimited possibilities for commercial lighting with diversified needs and high technical content."
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