The era of the LED time the price is still the pain

The day before, PHILPS announced the launch of Pro LED universal lighting, the lowest price is only 49 yuan. Reporters learned that the investigation, the majority of brands have also launched a similar price of LED products, has been recognized by consumers. But compared with the brand of energy-saving lamp 10 yuan a price, is still the brand LED lamp into the ordinary family the way. At the same time, I do not know the brand of low-priced products flooded the market, so that consumers have to choose to use the heart of choice. And before the spread of the LED lamp will replace the energy-saving lamps in two or three years "argument is different, the industry said LED Home Furnishing in China lighting promotion will take time, and some enterprises" behavior caused by the price change is overcapacity in the industry to bring a negative impact, the market is still in the development stage, consumers should be selected pay more attention to.

Price is still LED pain

A year ago, the reporter had been in the Shili River area of the store and shop lamps have done an investigation and found that the LED bulb bulb manufacturers rarely familiar with the big brand. In Schneider, OPPLE and other brands authorized stores, sales are also not well-known manufacturers of LED products. At that time, the famous lighting brand production of LED products is mainly LED lamp and LED lamp. In addition, LED product price gap is very large, 3W LED bulb price ranging from 28 yuan to 135 yuan.

Recently, the reporter went to the market to find, LED light source market has undergone major changes: not only the brand manufacturers launched a variety of LED products, prices have dropped a lot. NVC, OPPLE and PHILPS have launched a series of products of their own brand LED production. The reporter also learned that the traditional lighting companies three male Aurora also through a number of measures to force, the overall layout of the LED lighting market. From the price point of view, a 3W brand LED bulb after the price is concentrated in the 45-60 yuan.

Although the price a lot, but compared with the energy-saving lamp, the price is still somewhat staggering. It is reported that the price of well-known brands of energy-saving lamps concentrated in 12 yuan -28 yuan. In the case of the same illumination, LED bulb lamp price is equivalent to 3-5 times the price of energy-saving lamps. In this regard, many sales staff said, there are consumers that LED lamp is too expensive and the final choice of energy-saving lamps. From the location of the products, although LED lamps have a special display area, but the energy-saving lamp is still the leading actor on the sales exhibition.

I do not know the brand flooded the market

Compared with the last unknown brand lamps dominate the market this year, although a lot of well-known lighting brands LED bulb lamp and other products, but it seems still unknown brand "and meet as equals". In the brand stores, most of the sales of the brand's own production of LED products, but there are 2 brand stores on behalf of the sales price is relatively low around $10 do not know the name of the brand. This is also the brand, but the specialized production of LED brand, so we are not familiar with it. Salesman explained. In the reporter visited the other four non franchised stores, only one of the company's sales of PHILPS LED bulb lamp and candle light, the other are selling the brand name is not LED lamps, the price is also relatively large.

Reporters learned that, in order to know the name of a 2W brand LED bulb lamp, for example, the price can be as low as 8 yuan. The salesman said, if you buy more, you can be a little cheaper. Compared with the brand products, the ball bulb light price per 30-40 yuan. However, there are also sales force to persuade reporters to buy a higher price brand products. "You see me on a chandelier with these lights of fashion, small brands have been broken 4, the brand is still good, although your point, but the quality of the fly".

Industry parlance

LED lighting is the development trend

In lighting, LED has its unique advantages. Beijing lighting Society Secretary General Wang Xiaoying told reporters on the life expectancy, the standard LED chip can reach 2-3 hours. General bulb life of 25 thousand hours, energy-saving lamp life of about 8000-10000 hours. Speaking from the light effect, LED high brightness, general 5.5 watt LED lamp equivalent to 70-80 watt incandescent. In terms of environmental protection, compared to the latter part of the recovery of the existence of mercury pollution hazard compared to light, LED lamp, although it contains harmful metals, but relatively easy to deal with, but also more environmentally friendly. In addition, not easy to break

Loss, durable, can withstand frequent switching, etc., are the characteristics of LED bulbs. In addition, LED lights can produce different color temperature and color, can be combined with the style of home improvement to create a different home atmosphere, which vase LED lights, ice wine lights, candle lights are home to create a master atmosphere.

At the same time, the government's support for the LED industry can not be ignored. In February this year, 6 ministries jointly issued the "semiconductor lighting industry plan" put forward, to 2015, 60W more than ordinary incandescent lighting are all eliminated, the market share will drop to below 10%; energy-saving lamps and other traditional energy efficient lighting products market share stable at around 70%; LED functional lighting products market share of 20% above. In this document, the government said it would "timely promotion of home lighting products". In this regard, OSRAM (Chinese) Lighting Co. CEO Ai Xiaoming believes that, in promoting the government policy and technology LED lighting market prosperity under the conditions of the transition from traditional lighting to LED lighting will be the development of domestic indoor lighting, at the same time will show a significant increase trend in the next few years.

Chaos from uneven development

The advantages of LED as well as government support for the LED industry