LED small screen turned out downstream market staged four Dragon hegemony"

The past two years, at the end of the industrial chain of LED (light-emitting diode) display growth slowed down, the price war is fierce. However, in 2013 the new product LED small screen display turned out to rewrite the performance decline in this segment of the field. With small pitch LED display order release performance, Riyadh, Chau Ming technology, alto electronics photoelectric and the first half of 2014 net profit year-on-year growth.

LED small spacing products grab market

Last July, Riyadh released 6 large-size high-definition LED TV products, set off a small pitch LED display dispute. Shortly thereafter, A shares listed on the LED display companies have joined the small pitch LED camp, have launched independent research and development of related products.

According to the definition of Riyadh, LED small spacing TV means the pixel spacing is less than or equal to 4mm LED display products, including P4, P3.125, P2.5, P1.9, P1.6, P1.2 (4mm, 3.125mm, pixel spacing is 2.5mm, 1.9mm, 1.6mm and 1.2mm) and LED display products.

In the current mainstream big screen display technology, LED display market share of about 48% of the overall display market, almost DLP (projection display technology applications) market share of the product is flat. The small pitch LED display products and rapid application, breaking the current LED display industry fierce price war and gross margin growth bottlenecks, the industry has become a new profit growth point, to promote LED display industry pattern further change.

In the LED small spacing TV market has just started, the industry on who is the originator of the LED small spacing controversy. As early as in 2013, the state of the Ming Dynasty, the official release of the UTV2.51.91.71.4 small screen display products, and in the same year in Guangzhou, the official launch of the exhibition in March. It is said that the European science and technology small spacing products into the London Olympics in 2012, the television, the small spacing of the product revenue accounted for about 10% of the entire display revenue.

LED small screen turned out, the first impact is the application of other technologies, large screen display market. According to industry sources, liquid crystal display (LCD) at 100 inches above the scanty enterprises do, large LCD screen display by stitching, stitching but no matter how good, can not solve the problem of cracks. The technology of DLP display as a small pitch LED display, but also can not eliminate the gaps between the display unit.

In view of this, Chau Ming Technology in 2014 estimated optimistically semi annual report, the LED display is the current and future two to three years, the display of the mainstream market demand for LED display can obviously see continued growth in 2014.

The four dragons are booming

The first half of this year, a small spacing of LED TV signed a single up to 300 million yuan, revenue of $192 million, an increase of 235.49% over the same period last year. The company LED small spacing TV revenue accounted for a new high, reaching 46.56%. Up to now, small spacing standard TV has sold 115 units. In addition, the company will also be released in the near future for the civilian market LED small spacing tv. Thanks to this, Riyadh first half net profit of 53 million 992 thousand and 800 yuan, an increase of 76.02%.

In the face of market competitors, Chau Ming technology is also a rapid response, the first in the industry to develop a small spacing LED 0.8mm display, opened up more than 110 inches large commercial television and digital signage display blue ocean market. In the first half, LED small spacing display product orders amounted to 91 million 850 thousand yuan, has become the core axis of the company in the field of development, the company expects this year's sales target of small spacing will rise by more than 70%.

Alto electronics also joined a small pitch LED display in the camp, the first half of this year to develop two types of products, including ultra high density 1.0mm spacing indoor LED display system and 3.0mm ultra-high density spacing outdoor LED display system, these research achievements recognized by customers, and partly used in the 2014 World Cup in Brazil, football and the fans Park, London train station in Waterloo, the French Open Tennis Championships in 2014, 2014 Geneva International Auto Show. In the first half, the company LED video display system revenue grew 42.82%, reaching $106 million.

At present, the photoelectric semi annual report has not been announced, but the company previously released results notice, the first half net profit of about 30 million yuan ~3200 yuan, an increase of up to 247.61%~270.78%. Deduct the impact of time-sharing media, the company achieved net profit of 10 million ~1100 million, an increase of 15.87% ~ 21.46%.

It is understood that the photoelectric in 2013 to promote micro dense small pitch LED display market, micro dense small spacing products have been widely recognized by customers, the year 2013 micro dense small spacing product contract sales of over billion yuan, is expected in 2014 will achieve significant results, realize micro dense small pitch products to speed exponentially explosive growth.

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