LED industry: bear the loneliness of throwing money into the harvest growth

In the first half of the project to promote, we did not do, but did a lot of research and development, to prepare for the second half. Li Yiqiang, chairman of Guangdong Rong Energy Technology Co., Ltd. (hereinafter referred to as RONG Wen), said. In addition, the first half of Li Yiqiang also do another thing, the company's new headquarters in Songshan lake..

Said the emerging industry is the main burn, Li Yiqiang engaged in the field of LED lighting and networking, continuous R & D investment is necessary.

Compared to the rising cost of raw materials, reduced orders, decline in profits of traditional industries, as a national high-tech enterprises, the first half of the text can be described as the economic environment and the environment is completely isolated. In Li Yiqiang's words, "no effect".

But on the other hand, the emerging industries on the capital and technology of Gao Minrui and high requirements, the pressure is not less than the traditional industry profits squeeze.

The market has changed significantly

And clothing, furniture, toys and machinery manufacturing and other traditional industries, strategic emerging industries focus on the market more systems, such as LED lighting field, this market is focused on the province's road. In May this year, "Guangdong province to promote the use of LED lighting product implementation plan", the next "promotion of the application of LED lighting products in Dongguan," also immediately follow up.

Under the impetus of the policy, the market is not a problem, business opportunities, the test is the strength of the enterprise. In this regard, specializing in street lighting energy saving Li Yiqiang also considered a sigh of relief, which should once again prove their judgment.

On the one hand, the second half of last year, he smelled the LED market opportunity, decisive production of LED lighting lamps, LED lighting and street networking intelligent control system together; on the other hand, the first half of this year, he suspended the project at hand, began the development of mass production of lamps, prepare for the next big project.

In recent years, LED lighting street lamp has been a hot topic in the emerging industries, but also controversial, mainly LED street lighting for roads, especially the stability of the main road. Li Yiqiang and his colleagues have been concerned about the LED industry, but has not yet started. In his view, it is because of the inappropriate development of the industry is more rational, this trend, they re involved, is very favorable.

He said, if 3 years ago, we will participate in the question and criticism. And now there is a clear turnaround, market acceptance increased. "

Prepare for technical transformation

For a long time to wait and see, outside of it, how can you say to turn? In fact, this problem is also the most intelligent place Li Yiqiang.

If the rongwen technology to the server, do two smart paved the way for this server, one port can be compatible with all products, two is for the next room upgrade technology.

Before the formal production of LED lighting street, wing energy technology has experienced a transition from the traditional street lamp sales to the transformation of the Internet of things smart street. To put it simply, the core solution provided by Rong is street + networking control system + contract energy management". By the end of last year, the "Internet of things intelligent street lamp control system" technology can be compatible with super sodium lamp, white light sodium lamp and LED three kinds of light source, to meet the needs of different city lighting energy saving. Therefore, the original technology into LED, is not a problem.

In addition, Li Yiqiang also repeatedly stressed that Dongguan existing LED optoelectronic industry chain is very perfect. "What I want now can be purchased in Dongguan. He said.

Next month, Li Yi will one of the most important projects in Dongguan. As a result, the first half of the "R & D not boil investment value. He told reporters that previously required small batch production, the first half of R & D success, so that the company has a one-time production of 1000 batches of LED lighting strength.

"LED is a brand new product for us. Li Yiqiang also revealed his thoughts in the interview, emerging industry technology continues to progress, put in the long term, the current technology is likely to be a transition. Solar PV is a very good example, from polycrystalline silicon to amorphous silicon thin film solar energy, very strong substitutability, who can say that now is the end of the technology? "

To this end, Li Yiqiang also do a good job in the preparation of technical transformation, as he was able to successfully converted into LED street lamp. Like our emerging industries, there is no technical upgrading of the function is also very troublesome. Upgrade on the basis of the original technology, which is the most critical. "He said," we have no problem at all, as long as the product is charged with the need to control means, the key is how to butt it. When the new product matures, our system naturally want to butt it, you can continue to develop in this direction. "

LED industry

Three years or shuffle

Strategic emerging industries, industrial restructuring and upgrading of the current new hope. Li Yiqiang is engaged in strategic emerging industries of high degree of concern in the Internet of things and LED. What can we see from his story?

First, the cost of inputs, effective long cycle. In the analysis of the first half of this year industrial investment factors, Dongguan City Secretary by letter, Xian Foreign has developed a similar view.

The first half of "boil", bent on doing research. For enterprises engaged in emerging industries, is commonplace. In fact, Li Yiqiang has a more detached time, that is his first transition