Zhongshan Ancient Town is the world's "Chinese lights are", the lighting industry is the leading industry of the ancient town, but also the economic pillars of the ancient town, and in the town of the rapid development of the lighting industry over the past 20 years, there have been the "strange" phenomenon.
The first strange: Loan free to borrow to the freight Department
Guzhen lighting industry, the purchase of goods actually not the Department of freight. Because the manufacturers worry about the receipt of goods after the dealer does not pay; dealers worried about paying the money, the manufacturers do not ship or product quality clearance; so the Department of transportation on the assumption that the collection of payment role. However, after receiving the payment of the freight department, not immediately to the manufacturers, but separated for some time to open 1, after 2 months of the check to the manufacturers, then this payment is tantamount to free to the Department of transportation for a period of time.
The reason is the lack of integrity in the lighting industry, so manufacturers and dealers will default on the Department of transportation, the loan.
Second "strange": "run away" repeatedly
Foot in the ancient town does not seem to be anything new, in 2014, the frequent occurrence of foot gate incident is just attracted the majority of the town lighting industry, came again, the sigh.
Run away is the main reason of its own funds less, unable to adapt to the fierce competition environment, but also do not want to take risks and responsibilities. The capital is abundant, but the blind development causes the fund to break, is out of control. The possession of malicious arrears, suppliers of funds after Juankuan escape, after the wind for a place and came back. The most hateful is the most terrible of the third, and the conscience of entrepreneurs, workers will be paid before the graduation, the payment of the loan and other suppliers all settled.
Third strange: underground factories everywhere
Lighting industry threshold is low, the production environment is not high, and the 2, 3 people can be opened. Three products can also be a large number of sales out, even if it was closed, and then another place to start immediately, so the underground factory repeated.
Fourth strange: high failure rate
Chinese people love cheap goods, manufacturers are on the market to match up, the real CCC certified products is not much, can through the CCC standard products is very rare, the unqualified rate of high.
Fifth strange: short product life
On the one hand, three products flooded the market, on the other hand, the pursuit of low-priced products merchants, low quality requirements, short-lived products have become a common phenomenon.
Sixth strange: lamp product replacement fast
In the lighting industry, lighting products renewal speed, high frequency, staggering. Manufacturers launched the new, 3 months has become old, in the market can be sold for more than a year or more is a classic. Because the lighting market competition, new listing soon imitated, profits continue to decrease, and the new products can bring more profits, the market demand has forced manufacturers continue to launch new products.
Seventh strange: product homogeneity serious, popular plagiarism
The real R & D products manufacturers are not many, more is to see others what new products will sell imitation (commonly known as "copycat"), even if the manufacturers to apply for a patent, but the product updates faster, the high cost of rights, only to settle a matter by leaving it unsettled.
Eighth strange:Q group, B2B platform advertising information flooding
QQ group is established in order to exchange and cooperation, but now the Q group are full screen advertising, and in a variety of B2B platform, manufacturers are crazy brush information, the same product with a different title N times.
Ninth strange: tyrant manufacturers crazy crazy crazy sales promotion
New conference, procurement Festival, dealer conference, celebrity endorsements, order to send Mercedes Benz, send BMW, send Land Rover every year......
Tenth strange: checks flying
"Last month's payment? "The end of the month. It received" but received is 2 months after the check, there is still a question whether cash...
The phenomenon of "strange", outsiders difficult to understand, in the circle of surprising.
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