Explore the status quo and crisis of LED ceiling lamp, LED lamp belt

This year, LED home lighting popular on the lighting channels, especially LED ceiling lamp, its fiery degree has begun to cause concern in the industry. But LED ceiling lamp in the end how much fire, no one can be sure that, after a short period of hot, LED ceiling heat cooling, no longer before the fiery state. The development of LED lamp belt also seems to go from bad to worse, not optimistic.

To this end, a number of interviews, LED lamp belt, both the traditional ceiling lamp and LED dome light of the enterprise, on the LED ceiling lamp, LED band with the current situation and crisis.

After the hustle and bustle of LED dome light staged a new round of the game"

Ceiling lighting sales storm

Before the day, reporters from a number of LED sales professionals say that since this year, LED ceiling sales very hot. Such as special lighting marketing director Li Hongbin told reporters that since the establishment of development, ceiling lamps have been leading products, before the visit to the Fujian market when a customer to reflect his LED ceiling lamps rather "sell", since the special lighting dealer meeting and new product promotion will be booked LED ceiling lamps goods back, basic every day can be sold 4, 5 sets of LED ceiling lamps.

Popular non mainstream

LED ceiling lamp popular in the city, the reporter did not feel surprised, it can be said to be expected. This year the newspaper thematic planning team visited the market, planning a number of related topics. The results of the survey showed that the high sales volume of products in the beginning of this year, LED top name. Whether ordinary consumers or distributors, agents, ceiling lamps are indispensable leading products. With the emergence of LED lighting products, LED ceiling lamps from the beginning of last year, popular in the channel, especially high-power patch light source, for manufacturers, the new market has come. It's hard to find a home lighting brand that doesn't do LED.

However, with the popularity of LED ceiling lamp, involved in the field of LED dome light to join the public, coupled with high power chip light source technology gradually mature, intense competition in the market led to the decline in prices and profits. At present, the wholesale price of more than thirty yuan 12WLED ceiling lamp has been circulating in the market, the profit is not necessarily higher than the traditional light source ceiling lamp, but the domestic lighting enterprises in the market and dealers have to do under the demand. LED with stable quality and prices stable, more and more acceptable to consumers, many customers reflect to them, many consumers buy lights into stores the first sentence is "do you have LED products?", if yes, will look at the door and turn left.

Thus, LED ceiling lamp is very popular. But from sales, the traditional light source ceiling lamp is the mainstream, but also more like the king, LED ceiling lamp to catch up even beyond the traditional ceiling lamp and a few years of replacement.

Market explosion: technology, quality, cost, price

LED lighting products category and many, why choose LED ceiling lamps reporters view, talent shows itself? LED popular ceiling lamps for a reason, the reasons are as follows: first, the retail businesses need LED ceiling lamps, LED ceiling lamps can quickly seize the agents store display and attract the consumer brand awareness, so is the starting point for manufacturers to develop the market; second, consumer buying habits decide LED ceiling lamps as the first choice, LED ceiling lamps as the main light living room lamp, is usually the first choice for consumers to buy Lamps, and then matching the LED ceiling lamp, LED lamp, LED lamp tube kitchen etc.. Consumers and businesses on the ceiling of the demand is very large, that is, LED ceiling lamp can replace the market capacity is very large.

Such a huge market why until now the outbreak is not waiting before? And now everything is ready, just in time. Technology, quality, cost, price, market promotion is the five major factors affecting the LED lamp to consumers due to the popularity of technology upgrading, chip, lamp, driving down prices, let LED ceiling lamps cost reduction, quality improvement. Since last year, LED SMD light source to the aluminum substrate or lamp strip after the application of the ceiling lamp, LED ceiling lamp will be popular. For the mid-range market LED ceiling lamps to 5 yuan per watt price is already with the traditional light source lamps not far away, on the market at present most popular LED lamps for the patch light source, light uniformity, the price is more favorable, so willing to accept LED ceiling lamps of ordinary consumers are more and more. In addition, Home Furnishing lighting companies on the market and the channel's cultivation has many years of experience, LED knowledge awareness and training to the distributors and agents is easy. Therefore, LED ceiling lamp market began peatlands. To say what kind of LED lamps and lanterns most easily in the market for a single product, LED ceiling light is certainly the top three.

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