At present, the OLED industry is speeding up, and the upstream and downstream enterprises of our country cooperate to promote the technological progress, so as to prepare for the competition of OLED industry in china.
At present, the global OLED industry is not yet mature, a variety of related technical route parallel development is not yet clear, at the same time the key organic luminescent materials, the driving substrate is still insufficient, OLED large-scale industrialization time is still uncertain. In the mobile phone display panel market, for example, the current LCD has 95% mobile phone panel shipments, AMOLED accounted for only $4%. The market research agency AMOLED in 2015 to believe that even if the mobile phone panel market share only will increase to 10%, LCD will still account for 88% of market share. Even in the digital look is not very optimistic, but AMOLED is still raging, caused great concern to many manufacturers and consumers.
A lot of research and forecast that 2012 will be the year of the OLED watershed, in 2012, global AMOLED shipments will be close to the 100 million mark; revenue scale will reach $1 billion 500 million. In the field of display, the Samsung SMD in the OLED industry is a dominant, shipments accounted for nearly 50% share of the entire industry, the proportion of shipments accounted for more than 80%, and in the future competition will remain the leading position. Samsung, LGD has announced that it will invest heavily in the field of OLED, the use of the OLED panel from the smart phone, tablet PC extended to the field of television. Samsung eighth generation AMOLED panel test line will be put into use, LG also launched the OLED production line construction, and launched a 30 inch TV with AMOLED panel.
On the other hand, Japanese companies are also unwilling to continue LCD industry by Korean companies to capture the nightmare, in the upcoming OLED market on the formations. Japan Industrial Innovation Agency (INCJ) announced that the lead, and the Sony Corp, Hitachi Corporation and Toshiba Co signed a letter of intent to set up a new company in the integration of small display business, the new company name is Japan Display, the Japanese Industrial Innovation Agency as the center of the establishment of the new company responsible for the operation. In the face of the continuous loss of the panel industry and no signs of warming at the moment, this giant see the joint has not only to hold together heating, on the other hand is to seize the OLED market to do the groundwork.
China's consumer market is huge, at the same time, the domestic OLED industry R & D has a certain basis, in the global OLED industry has not yet large-scale production, China has a greater potential for development and market opportunities. At the same time, compared with the developed countries, our country in basic research, core materials, key equipment, industry standards, intellectual property, technology development and innovation ability are relatively weak, the lack of upstream and downstream industry coordination and capital internationalization of large enterprises, therefore, the development of China's OLED industry is facing a very serious challenge. At present, China's OLED industry, is in the early stage of development, Shanghai Tianma, BOE, CIGNA, Sichuan rainbow, rainbow group, Guangdong, Dongguan Hongwei, North Oled and other domestic well-known enterprises timely entry, the key to accelerating the development of core technology, to promote OLED production line construction. In the global OLED industry has not yet large-scale production, efforts to shorten the gap with the advanced level of foreign countries, in order to have a greater potential for development and market opportunities before the upcoming wave of the market.
As the new darling of indoor lighting, OLED lighting will be in the next few years the rapid industrialization in the world, showing explosive growth. 2020 lighting market size is expected to reach $14 billion. According to the characteristics of OLED lighting products, it is the best target market should be the new building interior lighting. At present, about 22% of the global power for building lighting, our country is in the city of accelerating period, annually in recent years, new construction area accounted for more than 50% of the world, the future of the new construction area of 10 20 billion square meters, is the largest market for the future development of OLED lighting, OLED lighting, broad prospects. With the OLED display industry is different, the whole world is no large-scale production of OLED lighting enterprises in China OLED lighting if downstream to play the market, technical personnel, the support of the government to overcome the lack of core competitiveness, equipment technology and precision processing technology advantages, market for cooperation in policy cooperation, and gradually realize the localization of equipment manufacturing, will eventually narrow the gap with foreign advanced level, and finally achieve the corner overtaking.
In the Ministry of industry and electronic information division under the guidance of China OLED industry alliance established in June 2011 has been in basic research, core materials, key equipment, industry standards, intellectual property, technology development and innovation ability, organization of domestic enterprises, scientific research units and institutions of higher learning, the establishment of the core technology, key facilities, intellectual property rights standard, lighting, market 6 working groups to carry out the related research work, the domestic OLED enterprises through the industry alliance platform, strengthen the communication between the various sectors of the industry, to promote mutual cooperation and concerted efforts to jointly promote, gradually narrowing with the international advanced level gap, promote rapid and healthy development of China's OLED industry.
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