Conservative domestic market LED industry 2013 go from here?

At the end of 2011, many people hold look good, hope to play well in 2012, in the LED industry was to make a fortune, but the dream of many people as a bubble like, in the upcoming 2013 convergence point, disappeared Not the least trace was found. The cold winter will be brought to the world, the end did not come, but the LED industry, but at this time frequently to practitioners pouring cold water, people can not help but sad again.

Review this wonderful 2012, early deshida have mixed feelings, the boss run away, the end of big vision arrears closed, the patent war industry standard out as one falls, another rises, as talent poaching employees, It is often seen., too busy to attend to all, prices fall, the market does not break the ice barrier, listing tide, low order,...... The industry is full of pathos, but also some hope to let everyone see the bright future, government tender like a raging fire ban white stride, subsidies, domestic technology breakthrough upstream downstream pipeline, violent progress......

The industry farce tufted, countless "Rashomon", many people riding a roller coaster ups and downs, many people throughout the 12 months of the "wonderful" lost, just in the end, how to relief, which is right and which is wrong, it is still not conclusive. Or we are not wrong, birds die for food, not to mention people? Who doesn't have a dream? Perhaps, at this time of the cold is coming, it is clear to realize the dream of a dream to go through the baptism of time, but if the state of mind is good, the reality is not too cruel.

LEDinside summary analysis, or under the guidance of the Chinese government, the industry is too optimistic about the prospects for the LED industry, leading to the LED industry in 2102 set off the climax of investment fever. But the economic conclusion calculated that the government is too much to force the development of the industry is often too fast, and the possibility of a larger market out of touch, so it led to the coexistence of the bustling and bottom.

Outlook 2013, whether there is still the government's bold support? LED enterprises in the end what expectations? LED industry will be faced with what kind of situation? LEDinside is analyzed as follows:

First, the investment heat. 2013 will still have a lot of money into the LED industry among them, especially large companies to switch into the LED industry. In addition, in 2012 LED company formed IPO Lake phenomenon is expected to be eased in 2013, will add a number of LED listed companies;

Two, the production capacity of blowing balloons. As has been listed LED company will further increase the capacity of investment and large capital inflows in the LED industry, 2013, LED Chinese capacity may have continued to surge, especially in the field of LED illumination induced by market prospects, will usher in a new high capacity;

Three, the conservative domestic market. The two part, LED display screen development area has met the "ceiling", shuffle problems, display market by a few large enterprises to carve up the LED display screen; LED lighting, although the government has introduced a number of policies to support the development of the LED industry, the pipeline construction will become a key subject to many enterprises. The decline in the cost of the difficulty and the market is difficult to mutual influence quantity, product prices have not reached the needs of the market, so Chinese mainland market in 2013 is not optimistic;

Four, more severe international market. As the dollar continued depreciation of the renminbi, resulting in China made LED products the only advantage of the price advantage has been weakened; in contrast to the European market with the European debt crisis and alleviate the LED concept and began to mature, but because Japan LED market is relatively saturated, including Samsung, LG, SONY, Matsushita, Toshiba and many other brands in Japan and South Korea the strong attack of the European market began to overweight. The next period of time, the European market will be ignited in Europe, PHILPS, OSRAM and other local brands in Europe and South Korea between the brand, and the lack of technical advantages of Chinese brands is difficult to make a difference in terms of price advantage;

Five, continue to tangle industry standards. At present, many emerging market China LED industry standard, but the LED market is still confused. With the continuous upgrading of LED products, industry standards will also change, LED industry standards are not overnight, but to keep pace with the times. So with some technical advances in LED in 2013, industry standards will continue to be in the middle of the controversy;

Six, the collapse of the tide. Due to the large amount of capital into the LED industry, plus numerous government performance LED engineering has become "unfinished" to the enterprise to increase the sense of oppression, and the market is not large open, enterprises will be in chaos marketing war, accounts receivable increased, the payment period is prolonged, the PR cost increase and become the new round of enterprise burden, and leading companies doomed "LED industry inertia".

At the same time, the government's macro-control Chinese basic introduction, China LED industry with upstream technology in China, is expected to lead to LED end to reduce costs, to take this opportunity to the LED market in 2013 2012 compared with the expansion speed should be accelerated. But the technology is still a stumbling block to test the major enterprises. However, the application of LED products in the field of subdivision should be more obvious, the product will be based on the actual application of the site settings, reduce the cost of unnecessary waste.

At the end of the year, tired, bitter, also do not forget to calculate accounts, touch the pocket, sad is inevitable, but the reality is still one last poem to appease LED industry practitioners:

When the standard patent,

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