Boom picked up LED industry to meet the layout of the golden period

From a global perspective, LED industry in 2014 both continue to stride forward singing militant songs, like PHILPS, OSRAM and other international line lighting giant, or South Korea and Taiwan LED industry chain enterprises are optimistic about the LED lighting market, increasing investment. Looking ahead, in the context of rapid growth in demand, many companies will usher in a double turning point in revenue and profit margins. And with the large-scale launch of public, commercial lighting, as well as the rapid increase in the penetration of home lighting, LED industry boom will continue throughout the year or even the next two or three years. Recommend investors active configuration, grasp the main round of this round of market.

Market continues to pick up

With the improvement of people's awareness of energy saving and environmental protection, the decline of LED product prices and technological progress, the era of the full replacement of traditional light has come. Two months of 2014, Taiwan chip companies boom bursting.

Taiwan LED industry chain in the first quarter boom high, big inflection point gradually clear. By contrast, canyuan Dingyuan, EPISTAR, Taigu, Lite branch, Guang Lei, the new century photoelectric 7 LED chip manufacturers, and Baihong East Bay, Huaxing, Li Zhou, Lunda, I-Chiun, Everlight, Addison and other 8 LED package and downstream related data, although the first quarter is the traditional off-season industry however, the off-season obvious trend. January 2014 overall LED industry chain revenues totaled 8 billion 570 million yuan NT, a slight decline of only about $2.19%, up by 21.13%. February overall revenue of NT $7 billion 789 million, an increase of 29.41%.

Over the years of LED industry chain revenue growth, so high revenue growth only appeared in 2010, but in 2010 the growth after the international financial crisis, and this year is the natural start-up industry demand, meaning cannot be mention in the same breath.

At the same time, the recent LED Lighting Companies in 2013 a lot of performance reports have baked. According to PHILPS 2013 quarterly and annual report in 2013, the proportion of LED business revenue continues to rise, good development trend. 2013 full year, the company's LED revenue grew by 38%, the economic downturn in the environment to promote the growth of the lighting business revenue. The company said in its annual report, the current global lighting electricity consumption accounts for about 19%, and through the promotion of LED lighting, is expected to reduce the global lighting energy consumption by more than 40%.

OSRAM, 2013 LED business revenue reached 1 billion 528 million euros, an increase of 11.4%, accounting for the proportion of 29%. The traditional lighting business revenue of 3 billion 761 million euros, down by 6.7%. The company's development goals in 2017 before the LED lighting in the company's annual total revenue accounted for more than 50%.

The two companies have made judgments in the annual report, the global lighting market to a more efficient and energy-saving direction is the trend of change.

Grasp the golden period

Since the beginning of this year, the global LED industry chain company shares were significantly higher, while the A shares related enterprises lagged, given the market underestimated the family lighting after the outbreak of the LED industry to the flexibility of short-term correction will usher in the golden opportunity of industrial layout.

LED industry is the main extension of the production and chip manufacturing. Upstream link in the LED industry chain of high technology content, large equipment investment, while profit margins in the overall industry chain is relatively high. 2014 will be the chip industry to enhance the gross margin stage. The two quarter of 2013 has basically reached a balance between the effective supply and demand of the chip, the fourth quarter of, the price of the chip has basically stabilized, the whole three, fourth quarter price drop of about 10%. Chip prices are expected to decline this year in more than a dozen points, and in the two quarter may be a structural shortage. On the choice of the subject, it is recommended to focus on those who have accumulated in the LED industry for a long time, and has the cost, size and the ability to integrate upstream and downstream leading enterprises.

More direct benefit is the midstream packaging enterprises. 2014 to the beginning of next year, the packaging industry is a large integration stage, many small and medium companies will withdraw from the market, after the completion of the integration of the end of the package pattern will be more clear and stable. From the results of the announcement has been released, the number of packaging enterprises in the fourth quarter of 2013 have achieved good performance growth, this trend will continue in 2014. Data show that in 2013 the scale of China's packaging industry 47 billion 300 million yuan, an increase of 19%, is expected to reach about $60 billion in size in 2015.

Downstream, the light is the future may eventually make the largest areas. From a global perspective, the lighting industry is generally controlled by the light source companies to speak. At present, the domestic has not formed a strong brand of LED lamps, these are the advantages of traditional channels of basic domestic enterprises starting line are similar, so in the future of technology, product control, management has the advantage of enterprises will gradually achieve advantage; secondly, the traditional channel also plays a very big advantage, but the Internet channel will play a more important role in this aspect is downstream of the light source enterprises will greatly brand investment, will also increase investment in Internet business. Among them, in the field of energy-saving lamps has occupied the commanding heights of the brand and the traditional lighting manufacturers are expected to take the lead in the future competition, the overall force.