Accelerate the popularization on the occasion of the domestic LED lighting LED, known as the "price butcher" called "Rawlinson Limited by Share Ltd" (002745.SZ, hereinafter referred to as "Rawlinson") 9 officially released the prospectus, intends to raise about 960 million yuan for the expansion of production capacity and add liquidity, which will undoubtedly accelerate the industry reshuffle process.
According to our prospectus, M.L.S. 1-9 months of 2014, operating income of 2 billion 770 million yuan, net profit of 340 million yuan. The MLS IPO intends to issue not more than 44 million 500 thousand shares, representing the company's total number of shares after the offering ratio exceeds 10%, the issue price of 21.5 yuan per share. Listed about 960 million yuan to raise funds will be used for the four project, the rest will be used to supplement working capital.
New projects launched, will significantly increase the capacity of rawlinson. Increased production capacity, rich product mix, will help to further enhance the company's profitability rawlinson. Wood wood will begin to accept the purchase in February 10th, after the end of the application will be listed on the Shenzhen Stock Exchange as soon as possible.
Lin Jiliang, general manager of wood wood marketing center, 9, said in a telephone interview with reporters, regardless of not listed, wood chips will continue to expand this year. This year, the domestic market lamps, lighting business doubled than last year. Therefore, our domestic marketing network will continue to penetrate, and support the core dealers to become bigger and stronger, hope that the annual sales income of over 1 million yuan of two dealers this year development of more than 300.
Lin Jiliang also revealed that after Linsen business in overseas markets for two years to pave the way, this year will be rapid development. Some areas of the beginning of the order has exceeded last year. North America, the Middle East, Taiwan, China, the rapid development of business.
In fact, our headquarters is located in Guangdong city of Zhongshan Province, many small and medium-sized enterprises do LED packaging in recent years in the fierce competition in the collapse, the boss "run away" incident also occurred frequently.
Our good at reducing manufacturing costs through mass production, and high yield advantage to reduce the LED package of LED chip purchase price. For the first time in 2012, has Linsen $1 ultra low-cost sales of LED lighting, and quickly occupied the market, known as the "price butcher".
Over the past few years, our "Crazy" expansion. According to the prospectus, our 2011 operating income of 1 billion 270 million yuan, which means that the MLS in three years, a growth rate of about three times. While the LED market broke out, the product line to improve and expand domestic sales network, automation equipment, is the growth of "password rawlinson". In June 2014, M.L.S. held 3000 national dealer meeting people, create a great sensation. Last year, has become the packaging enterprises on both sides of the Straits M.L.S. ranked second, behind Taiwan's "billion light".
The next few years, the domestic LED lighting is a critical period, while the industry reshuffle will accelerate.
According to the national planning, by 2015, more than 60 watt incandescent lamp for general lighting will be fully eliminated, LED functional lighting products market share of more than 20% in 2015, LED lighting industry output value of 450 billion yuan (including the application of LED lighting products output value of 180 billion yuan).
Some industry analysts believe that the listing will be Linsen into more areas, enter the LED backlight, high power LED lighting field is possible, the MLS mainly focus on small and medium power LED lighting field. After the listing of the industry "Linsen impact will be greater, will accelerate the pace of industry consolidation. "
Related research data show that in 2013 the global LED packaging market size of $14 billion 400 million, an increase of 7%, is expected by the year 2018 LED package overall market size will reach $25 billion 900 million, an annual compound growth rate of up to 12.5%.
Our forecasts, the next few years is the key period for the development of the LED industry, some small scale, weak competitiveness of packaging enterprises will be eliminated, and the scale of enterprises will rely on technology advantages, seize greater market share.
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