More than a year ago, people who are engaged in the LED industry to meet the contents of the chat is no longer light efficiency, life expectancy, almost the same price, orders. The structural surplus in LED industry, and the economic situation is sluggish, making the "play" LED feels industry in the winter season, the "double down" statements more meet the eye everywhere. Conversely, the whole industry is sure to be someone else to make money, or else this play more boring, closing the door may be more. Then we take a look at what kind of LED people make money?
According to the main business to points, there is a pure play LED also has a part-time business or part of the transformation. As far as we know, pure play LED make little money, part-time play mostly with other products to cover up profits. Of course, some part-time play clever, continue to play differentiated products and markets, in the Red Sea to find a blue ocean, is still making money. LED nature is not just universal lighting, play universal lighting more people, it is extended to the lights, agriculture, medical, communications, art, etc., are beyond the lighting, and naturally have a better opportunity to make money. (2012 LED financial subsidies list)
In accordance with the industrial chain to the point of the vertical, there is play equipment, materials, epitaxial chips, packaging, applications, power companies. Initially, the competition is relatively small or material manufacturers. But in earlier years that Japan and the United States materials manufacturers earned a pours, now epoxy, silicone manufacturers appear like bamboo shoots after a spring rain package, price decline has been close to the decline, between the late material manufacturers will also be fierce competition. Fluorescent powder manufacturers are relatively rare, playing rare earth is not everyone can afford to play, need to have resources, so it is relatively profitable category. Equipment, power supply has previously relied on imports or several leading enterprises, and now the exhibition of domestic equipment (except for MOCVD) and power supply to see you can not see.
According to the value chain to the horizontal, there is "play" technology development, testing and certification, personnel training, manufacturing, trade, media information. Technology transfer is not at home in the lack of mutual trust and transaction system; personnel training, media information (except CCTV and the like) belong to minor, earn a little money; and to allow all doubt the most profitable testing and certification list, thanks to the standard is not perfect, the standard is playing with certification people laugh morehappily. Just look at the Zhaga routines that, when people named the brewing good to Chinese play, but not by making simple products to accompany you to play, look at the number of members, members of the cost increase, and the back of the certification costs, you will not be in the dark? TBT clause clusters era has come, the patent war also getting naked, these findings or "play" technology and standards for people to make money. "Play" trade is known as the empty handed White Wolf said, making money is natural, one handed money back.
According to the scale, are playing too large, there are small. "Play" the nature has the scale effect, especially for LED the concentration of exclusive things, small things got under the kitchen but not on the hall, so playing big or fast money.
In accordance with the "play" means to divide, there are separate, there are mutual baotuan. Wise men love force, simple truth know money earns together, know how to use each other's strengths to symbiotic, and channels, good contacts, ripe.
Perhaps there are more angles, but think about it, still can not escape the basic natural rules, or features, or have the scale, or understand the strategy, or understand cooperation...... Four words: survival of the fittest.
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E-mail: mack@archled.net
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