Two China companies are "dismantling lighting exhibition in germany"

April Fool's day in April 1st. But the Frankfurt International Lighting Fair in Foshan entrepreneurs, is still busy running international brand stalls, observe the future lighting industry trends and trends. This is the Foshan entrepreneur Wu Yulin in the third day of the exhibition, the German lighting giant OSRAM's patent on the raid so that he realized that the domestic emphasis on patent protection and protection, and the international level gap is very large.

Today I came to the company (special observers Wu Yulin as the general manager of Guangdong Kaixi Lighting Co. Ltd.) booth, found two tall "audience" standing in the company booth next door open, one of them holding a stack of papers, read and peer to talk.

International big patent executives came again

I was curious, after careful observation, found that the two "audience" is actually the patent of OSRAM executives, they turn over the paper is a familiar EU patent certificate. As soon as they come, I know what's going on.

OSRAM two patent executives are investigating whether their patents are violated, they browse the different stalls while viewing the product, there is a suspicious immediately turned out patent certificate verification. All exhibitors in Frankfurt exhibition must sign a letter of guarantee before they participate in the exhibition, which promises that the product will not infringe the intellectual property rights of other businesses, otherwise the consequences will be serious.

I remember the last exhibition, we also encountered PHILPS's patent staff to verify that they went to our booth staring at a product research, access to their data than the big day, and finally hurried away. Fortunately, the technology and design of this product has been applied to the EU patent and Chinese patent, to avoid PHILPS's patent attack. PHILPS on the enforcement of intellectual property rights is very aggressive, and they take the initiative to actively implement the patent strategy, if found any similar or patent infringement of other products, immediately issued a warning notice, will require a closed booth, more serious subject to legal prosecution and compensation.

Two Chinese companies have been withdrawn stalls

Frankfurt International Lighting Exhibition is divided into ten branches, Chinese museum is the first, but the area is relatively small, relatively remote location. I do not know whether this is the intention of the parties to arrange the exhibition, because the Chinese Pavilion is difficult to get the respect of international business enterprises, from time to time the German Customs scene will be seized, the Chinese Pavilion stalls thing.

Just today, I saw the same message on WeChat: "two Chinese companies have been removed from the booth. "I called him and he said the message was from the show. And I asked from the German friends there, he said there are indeed two Chinese companies found that the infringement was revoked booth.

I learned from the German client, after being infringed, the infringement of the business can claim compensation, according to the extent of the damage given the price, but the infringement can be negotiated with the enterprise. However, once the infringement found in the exhibition, the company can alarm, the local police will come to confiscate all relevant infringing products, and a fine of 1000 euros each other.

Others busy innovation we fight price

Over the past few years, China's manufacturing capacity has won a lot of international business opportunities, but because of the lack of respect for intellectual property is often despised. Chinese manufacturers lack effective implementation of protection and application of patent, and Western comparison, most Chinese are conscious plagiarism; the west is to avoid active and effective use of patent value to promote the innovation and development of products, and the implementation of the patent authorization, resource sharing.

An Israeli customer I have mentioned to me, if the Jews do business in a commercial street, such as the creation of the hotel, the business is very good, after the discovery of other Jews won't still open the hotel, they will consciously set up other supporting services, such as restaurants, bars, shops, snack shops and so on, so the whole street the business will boom.

In contrast, I saw in the Museum of China products, the homogenization of competition is very intense, we provide nearly 7 more than the OEM in Europe, but profits have been their disorderly competition, price war is low, form a vicious spiral of low profit, no more innovation and patent protection, rights.

Globalization of business must comply with international rules of the game, this is the patent application and protection. Innovation is the core of the development of the enterprise, and the patent is a protective umbrella for the breakthrough of the innovation technology. As a business owner, I have been trying to build up their own advantages through innovation, but in the face of the situation when the domestic market infringement flooding also seem overwhelmed. Sometimes I even find it easier to do business with europeans.

Exhibition feeling:

Germany refused to fake

March 30th, I just arrived in Frankfurt, Germany on the first day, after a German antique shop, was attracted by the distinctive features of the lamps. There are some French lights from nineteenth Century, and some of the old ones in china. Because of the lack of expertise, we do not dare to buy.

Later, we went to a Chinese restaurant to eat, and the two masters chat, they told me: in Germany basically no fake things, you can rest assured to buy. The German government for the catch is very strict, such as food safety, not regular spot checks; found the problem, serious ordered closed, light is too heavy. So, you