Recently, with the implementation of new energy efficiency standards, the market must be attached to the sale of energy efficiency labeling in the flat-panel TV sales and the latest listing, and has always been regarded as the most efficient LED TV once again become the consumer attention and purchase the main object. At the same time, the domestic color TV manufacturers in pushing the advantages of LED TV, not only to achieve a strong trend of sales soared, but also to accelerate the process of flat-panel TV transition to ultra-thin. In LED TV, Hisense launched LED TV as the industry's first TV manufacturers, from the beginning of 2006, Hisense in the LED LCD TV on the independent innovation curtain fully opened. That year, the Hisense LED project in the National 863 project on the first respondent through. 2008, Hisense drive in the Olympic Games China launched the first batch of LED backlight LCD TV self-developed, independent and put into operation by the Chinese 1 LED backlight LCD module production line; in 2009, Hisense first launched in the industry 19 inches - 55 inches full series of ultra-thin LCD TV LED overall, opened the strategic layout in the global LCD TV market LED. In 2010, Hisense launched the blue engine T29 series 19 inch to 55 inch 13 LED backlight LCD TV, this series of products is the integration of the Internet, many new technologies such as 3D display. Since last November, Hisense has dominated the domestic LCD TV market dominance LED. Besides Hisense, the domestic flat-panel giant Konka in 2010 comprehensive pushing LED TV, and will be held in Beijing, Shanghai, tasting Shenzhen, focused on the launch of the 6 series, 30 new variety of LED, a strong function of the industry chain layout, net Rui LED smart TV Konka innovation the storm and the group purchase three highlights become the center of attention. Not only highlights the Konka lock LED market's first ambition, but also to show the desire to set off Konka LED TV universal determination. Since 2010, Konka LED backlight LCD TV market share is the high-speed growth, market share soared. The growth of market share highlights the leading edge of Konka in the field of LED, which benefited from the pioneer in the layout of the industry chain thinking. Konka LCD module factory in Kunshan, a breakthrough in the domestic color TV enterprises in the upper reaches of the lack of resources, in order to win the competition in the market Konka won the opportunity. As the only one can make China's largest size (46 inches) LED module production base, Konka Kunshan LCD module plant daily output has exceeded 10 thousand units, this year the cumulative annual output exceeded 1 million units. In addition, Konka and channel operators reached a joint promotion LED TV protocol. Konka Group, according to Huang Xinzhong, general manager of the marketing department of the Ministry of color TV, Konka Rui LED situation is excellent, the total number of orders received dealers throughout the country has accumulated over 2 billion yuan cumulative orders. In addition, the United States, Suning's National Day purchase agreement LED occupy about 72%. In addition, SKYWORTH group vice president Yang Dongwen talked about the current domestic brand has been successfully transformed LED LCD TV, one step ahead, so the competitive situation optimistic looking forward to the next. Yang Dongwen said that the next 2 to 3 years, LED will become a mainstream technology, SKYWORTH is focused on this market strong investment, and in January 2011 the SKYWORTH LED TV sales have more than 30% this year, more than 50% of the overall great possibility. Here, many industry experts also believe that by LED liquid crystal as a breakthrough, Hisense, Konka, SKYWORTH and other domestic TV manufacturers have set up in Chinese TV industry from the point to the surface, from technology to products, from the market to the competitive system of new business models, to Chinese consumer electronics industry. Chinese forefront, and become the enterprise independent innovation, strategic transformation of the benchmark, has become the biggest winner of this round of market under the replacement technology.
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