Talking about the "sweetness" and "labor pains" of East China LED market transformation in 2013"

In 2013, around the East China lighting market have ushered in the LED transformation, some preliminary market transformation "sweetness", such as Shanghai, Jiangsu and other places, some markets are feeling the transformation of "labor pains", such as Shandong, Zhejiang and other places, but whatever the outcome, the transformation of East China lighting market is imperative That's final..

Fujian LED lighting market downturn

2013 Fujian lighting market, the most obvious change than in the field of commercial lighting LED was significantly used, and the other is the general decline in retail channel sales. Such as the Xiamen lighting market LED products flooded, in which light source class and commercial lighting products up to. Light products, lamp bulb Linsen and FSL was the most dazzling, its high price to become the market benchmark.

In the brand building, the development trend of 100 million light intensity, high visibility. But the lantern products in the overall market downturn, the property market is closely linked with the economy, the retail sales generally decline; for engineered products for LED products than traditional lighting products with high price, single project profit has increased, the number of projects are in decline.

As PHILPS's largest agent in Xiamen, Qiu Wucheng, general manager of lighting reached the arts admitted that in 2013 the sales decline. Good performance in the wholesale channel businesses, product sales also fell sharply. Some of the shops on the scale of small profits. Relatively speaking, the number of businesses to take the engineering channel, the performance has increased. In recent years, the impact of LED, the most obvious change in engineering.

Some businesses also said, LED lighting is all hot hot, the market competition has intensified. In real applications, LED lighting as a new concept, its color, spectrum, attenuation, affect vision, poor stability and other factors, many enterprises are facing problems. LED products in many places acclimatized, many customers are still using traditional lighting products, the popularity of LED lighting is still very long.

Shanghai LED lighting era has arrived

In 2013 the development of the lighting market in Shanghai is like a raging fire, keep pace with the market many brands have transformation, some enterprises gradually complete the transformation of traditional occasion. The brand has not yet appeared in 2013, for the emerging enterprises, this year is the "channel construction, is also the brand" development ", they quickly seize the terminal market, large and small dealer meeting held in Shanghai every day, a large number of outdoor billboards covered in each market. Which Everlight LED lighting, light Tianying, teyoushi brand is particularly interesting. In addition, the influx of a large number of enterprises across the board, but also to the rapid competition in the LED lighting market.

In 2013, a variety of business activities staged a series, as of May 14th, Shanghai Benjamin successful contract Shanghai Center Tower office lighting EMC project; in May 18th, the seventh Shanghai international new light & New Energy Lighting Forum held successfully; in June 26th, Everlight LED lighting national provincial operators cooperation conference at the Risorgimento Hotel in Shanghai on July 10th, 2013; Shanghai International Lighting Exhibition held August 22nd; teyoushi held a national dealer meeting in Public International Conference Center in Shanghai; in September 11th, LED Lighting Forum (ShangHai Railway Station) held successfully; in September 15th, East China regional dealer conference and the sixth generation LED Jiamei new conference held in Shanghai; in October 23rd, Mitsuo Aurora China retail building energy-saving lighting survey research conference held in Shanghai; November 8th, Shanghai Association of semiconductor lighting engineering 2013 A member of the general assembly in the closing years; November 21st, the national lighting industry LED market alliance national tour (ShangHai Railway Station); November 24th, Shaanxi teyoushi dealer meeting held in Shanghai; in November 29th, 2013 China (Shanghai) lighting electricity supplier channel development forum held successfully; in December 13th, teyoushi successfully held a dealer meeting in Shanghai.

In the era of LED lighting is approaching, a variety of different brands of popularity, which allows many businesses in the choice of which brand to operate, there is no standard basis, lack of sense of direction. 2013 is also a critical period of business transformation, can keep up with the pace of the times, determines the success or failure of businesses in the future.

Reporters learned that, Shanghai merchants have generally accepted LED lighting products, in early 2013, these businesses have not been involved in the field of LED products, mostly in a wait state. By the second half of 2013, they have been competing into the tide of LED. LED stores continue to appear, indicating that the LED era has come in Shanghai.

With the LED lighting products into the market in Shanghai, its technology has been improved, the high cost of products significantly increased, some products even lower than the price of traditional lighting products. Due to the reduction of the price gap of traditional lighting products, the market demand for LED lighting products in 2014 will increase significantly.

Shandong brand performance of different channels continued in-depth

2013, Shandong lighting market, the traditional brand and LED lighting brand performance is different: the traditional lighting brand or keep customer resources and sales, or be eliminated by the market. NVC, Delta, and other traditional Langshi hung, Sidon brand timely upgrade, and achieved very good performance; Home Furnishing lighting brands such as OPPLE, A, BELLE, Liang Guanhua through lighting, Huayi lighting, Otlan lighting, mini lighting, and lighting brands such as FSL, Shilin lighting market in Shandong has successfully transformation; LED lighting brand emerging occupy certain channel resources, laid the foundation for the development of the next step.