Outlook 2011, analog and mixed signal integrated circuits market demand will continue to maintain the upward trend, because many terminal products to use these two kinds of circuit, it can improve the energy efficiency of the system and ensure the accuracy of the signal, the picture is more clear and detailed, and sound effects more colorful. It is expected that these products will continue to be welcomed by businesses and consumers of all sizes.
Because distributors inventory consolidation will appear in the short term, it is expected that the next year the market demand is likely to slow down, so that the growth rate is lower than in 2010.
In addition, we believe that from the perspective of long-term development, the solar system, LED lighting system and battery management system and other products on the market have great potential for development.
According to the trend of market development at present, higher energy efficiency and easy to use semiconductor products will be more welcomed by the market. More and more companies want their electronic systems to further reduce energy consumption and produce less heat. In addition, they also want to launch new products as soon as possible. In fact, this dream is not difficult to achieve, because they are more easily integrated into the system as long as the design of components, and with a variety of online and offline design tools, can easily complete the system design, quickly bring products to market.
National semiconductor is a company has 51 years of history, the power management technology of our leading position in the world, especially analog products is our strength. As the National Semiconductor analog circuit can enhance power management, help to improve energy efficiency and solar power generation system, and therefore welcomed by the market.
Enterprises hope their electronic system can further reduce the energy consumption, produce less, new products can quickly launch market. National semiconductor has technological advantages to help enterprises in these areas, including the provision of more easily into the system design components to help easily complete a variety of online and offline design tool of system design, in order to meet the needs of enterprises in these areas, so as to promote the development of the power market.
National Semiconductor for two markets: one is the industrial products market, including factory automation systems, test and measurement equipment, and automotive electronic systems and other products; another concern is the product market of wireless mobile phone and personal mobile devices. Both are the core business of the national semiconductor, so we will continue to work for the traditional business operations of these enterprises to provide a variety of circuit products.
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