Product Maintenance

SKYWORTH plans to 2 years to achieve the transformation of LED backlight TV production

SKYWORTH plans within 2 years from the completion of the cold cathode tube (CCFL) to completely change LED backlight LCD TV backlight LCD TV, and the gross margins were 14.5% and 23.5%.

At the end of September 2010, SKYWORTH 5 percentage points to 17.78% reduction in semi annual overall gross margin year-on-year, mainly due to clean up inventory CCFL. SKYWORTH said, inventory liquidation has been completed, with higher gross profit LED TV sales ratio in the second half of the year has gradually increased, and the new LED TV products will focus on the launch ahead of the lunar new year, believe that the full year gross margin compared with the first half of the year has greatly improved.

SKYWORTH revealed that a new round of "home appliances to the countryside" has been released, the 80 SKYWORTH TV is across the board, which CCFL TV and LED TV in each half, in the last round of "countryside" products are not LED tv. The more backward CRT TV is no longer tender, China's rural areas currently has more than 300 million 6-8 years of CRT TV, I believe that the replacement of CRT TV will become the driving force for the future development of the group.

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