Product Maintenance

Qinshang interim revenue of 4.8 hundred million products gross margin decline

KingSun 27 evening announcement that the first half of 2014, the company achieved operating income of 480 million yuan, an increase of 4.02%, total profit of 67 million 772 thousand and 500 yuan, an increase of 5.69%, attributable to shareholders of listed companies net profit of 56 million 855 thousand and 300 yuan, an increase of 4.15%, basic earnings per share (0.15 yuan / share). 2014 1-9 months attributable to shareholders of listed companies net profit of 8785.43 to $105 million 425 thousand and 200, an increase of 0% to $20%.

The outdoor lighting to achieve operating income 306 million yuan, up 27.79% over the same period last year, gross margin was 30.18%, down 2.68%; revenue landscape products 54 million 314 thousand and 100 yuan, down 61.29% over the same period last year, gross margin was 31.16%, an increase of 7%; indoor lighting operating income was 79 million 15 thousand and 600 yuan, up 15.37% over the same period last year, gross the interest rate is 28.23%, down 1.89%; display and other revenues of 7 million 631 thousand and 700 yuan, down 42.81% over the same period last year, gross margin was 28.95%, down 0.56%.

Data sources: KingSun annual report in 2014

In the domestic market, the company continues to maintain and strengthen the existing channels, pay attention to the protection of the interests of channel customers, strengthen cooperation with the channel customers, while steadily advancing the new channel network. During the reporting period, to further strengthen the implementation of agents, franchisees, operations center and business platform in the form of development, construction and LED lighting to replace traditional lighting plan, the three-dimensional marketing network, the layout has been initially formed. The Future Ltd will continue to develop the retail outlets in the country, the development of the project partners, the establishment of a national, multi level marketing network, let Qinshang LED lighting products brand into thousands of households.

In the international market, the company based on their own products, promote the internationalization of the Democratic brand, the company's LED lighting products cost-effective, high stability in the international market by the customer's wide welcome. Has successfully reached the emerging markets of Africa and South America in South Korea and Japan in Southeast Asia and Europe and other developed economies to further expand market share at the same time, North America, Asia and other overseas markets, and constantly improve the market penetration and brand influence. (text / China LED network Nicole)

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