Product differentiation, channel rich LED enterprise is very busy"

2013 LED lighting penetration has increased rapidly from 3% in 2012 to less than 6%. 2014 LED lighting will accelerate the replacement of traditional lighting, obviously, LED lighting industry is entering a period of rapid growth.

At present, LED lamps have been replaced by energy-saving lamps, when the realization of the complete replacement of concern. Yankon general manager Guan Yong said that the traditional business in the next 3 years the market demand is expected to decline to 15-20%, which will decline faster than the traditional lamp light source, as market demand over recent years should not disappear completely, at least in 2020. Traditional lamps and LED lamps or long-term coexistence.

LED the service life of the product to increase more than 1 times higher than the energy-saving lamps, to a certain extent will affect the replacement market demand, obviously, the main influencing factors of the light source and the light source is the market, the market in the entire lighting in the market accounted for about 20%, therefore, in the current LED penetration rate rapidly rising trend no, the influence factors of LED long life.

LED enterprise products to differentiate channels to enrich

LED products may be the future of consumer electronics, but the current domestic market LED products are basically just to meet the original lighting. LED lighting will be the future direction of the development of intelligent products, which further expand the application of LED lighting boundaries.

In the next few years, simple intelligent control products will begin to apply.

Specialty stores, agents and other traditional channels more and more appear to burn money, electricity supplier channels into a new arena. At present, the proportion of electricity providers in the field of domestic lighting accounted for about 7%, in 2014 the company's electricity supplier revenue target is not high, between 2000-3000 million.

The future LED industry concentration than the energy-saving lamp market now improved, but not as the appliance industry concentration is high, as in the family, office, hotel and other places for air conditioning products from speaking little difference, but these places lighting products relatively the product difference is relatively large. (text / China LED network Genny)