Episode: currently Apple trademark rights in chelunzhan, Jordan is also fighting the Jordan sports, 337 investigations of the United States is eyeing China 13 lighting companies, such as patent and trademark of intellectual property disputes in a war is in full swing.
Today, more and more facts indicate that the patent has become a weapon of war scenes between enterprises in all industries, the core content and the competition between enterprises is also attacking the opponent's sharp weapons, there is no exception in the field of LED lighting, is also an important force to win the right to speak and priority development right. However, it is difficult for a company to monopolize all patents, to respect other people's intellectual property rights, but also to protect themselves.
The patent battle smoke Misfortune may be an actual blessing.
At present, the core technology of LED lighting industry is dominated by foreign enterprises, from the United States, Japan and Europe, enterprises not only occupy most of the market share, but also has the global LED lighting industry chain upstream area of 80% to 90% of the original patent, but at present, the application for peripheral patent, lack of core patents, with the further development of the market in particular, patent issues need attention.
The day before the LED professional enterprise Seoul semiconductor announced that the company has applied for registration, and more than 10000 domestic and foreign patent LED. Seoul semiconductor sales Greater China General Manager Li Jianming (EricLee) said, "with a large number of patent and cross licensing with major LED enterprises reached, Seoul semiconductor finally realize technology independent and provide customers with technical support for the one and only. We regard R & D for the future, as a patent for competitiveness. "See the importance of LED patents.
In November last year, the first time in the world of optoelectronic chips have been held in the mainland, LED patent mines and cutting-edge technology development forum, but also highlights its emphasis on LED patents. The company's intellectual property director Ms. Guo Mengjun explained that any one industry to a certain stage of development are likely to encounter patent issues, "when an industry is becoming an important competition, in severe cases, the patent war or trademark battle naturally will become the enterprises to use weapons. "The person has", Chinese enterprises today ignore, will pay the price in the future, so in the interview to her business advice: "we must face this trend, and to prepare. "
Tan Fan, director of sales of natural optoelectronics believes that the patent war is now so fierce is not a bad thing, economic development requires a process, a certain degree of patent war can also cause the attention of the state and enterprises. In the past, China is not very concerned about the patent, but with the rapid development of China's economy and the trend of integration with the international trend, China has been slowly on the "patent" to pay attention to the term.
Noble, executive vice president of electronic Jin Xiaoping also believes that the patent dispute is a good thing, not only in the LED lighting industry, will appear in any industry. No matter what kind of business, there is a need to protect their intellectual property rights.
The patent is not "soup noodles" turn from a guest into a host in a proper way.
Insiders pointed out that the giants of the patent grant mutual has become a part of its global strategy, has become the international patent dispute represent the general trend of the giants to jointly build a patent is the wall, the wall of the enterprise inevitably some very careful. Then the face of international enterprises and foreign patent barriers enterprises continue to increase number of patent applications in China at present, China enterprises which have advantages, can deal with possible LED lighting patent litigation provides a bargaining chip?
PHILPS Lumileds lighting market director Zhou Xuejun said that foreign companies continue to increase the number of patent applications in China, will make Chinese LED patent is threatened, because foreign enterprises can apply for a patent in Chinese, is currently Chinese enterprises still have such a patent and will lose the patent. However, the mainland enterprises should adjust their mentality, foreign companies to apply for patents is not used to suppress the mainland enterprises, but to consolidate their market position and competitiveness of the patent. If Chinese enterprises can have their own patents, and then with other enterprises to exchange, and other enterprises have excellent patents, other companies will have to carry out the transaction, the market competition of the chip.
Guo Mengjun said: "because of LED related products and application types be the most changeful is extremely wide, if the enterprise really master the technology and development of independent intellectual property rights protection, I believe in the new field of many new applications will have the opportunity to. However, in patent protection, the company's independent research and development at the same time, enhance the awareness of patent protection, it should be a two-way coexistence. "Before this, the mainland manufacturers must first cultivate the awareness of intellectual property rights, would like to pay attention to the intellectual property rights, and really understand the connotation of the so-called independent technology, then its operation into the enterprise, it may be possible in the future to patent war. "
The patent "war", the protagonist is still some "family property" companies, patent war is more eligible for the game, the other is more shunned.
Tan Fan believes that the Chinese people have a big misunderstanding, that is, to see foreigners on the short three points". Patent litigation can not be avoided, for foreign companies, we should take the initiative to challenge, rather than passive challenge, the offense is the best defense.
The industry also called Chinese enterprise must not be 'deceiving' in the patent issue, we should pay attention to it, to prepare
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