LED what is the first element of enterprise development?

What is the first element of an enterprise's survival and development? Product, brand or technology?

Whenever mention brand building, the majority of enterprises will also be put in the brand building function within the marketing system, as a supporting role to treat. But to some extent, the product represents the brand.

"Product" is the origin and the root of the brand. To ensure good product quality, and increase the added value of as much as possible for the brand, is the foundation of brand building, in order to lay this foundation, paved thoroughfare for the long-term development of the business. Otherwise, the brand can only be a flash in the pan.

LED lighting industry for many years of development that LED lamp is one of the most ideal lighting tool at present, LED lighting to beautify the world, LED lighting in all areas of human life deeply, LED lighting lighting to create a new era of human history. However, LED lighting technology needs to innovate and develop new technology, new materials, new technology and new products to meet the growing demand. The LED industry needs to find a low cost for technological innovation, the need for a new design thinking to obtain new materials, new architecture. Technological innovation to bring new weather LED lighting, new life.

Many companies tend to focus only on marketing and profit model, ignoring the product and technology. In terms of technology, design and service, there is a big gap between Chinese LED enterprises and international enterprises. Brand building is the core of lighting products, and marketing and promotion activities, etc. are auxiliary means, China lighting enterprises only produce competitive products, to become a true LED brand, and how to create better products is dependent on technology.