Wind data show that since August, SWS electronics sector rose 8.20%, ranking first in all sectors, and in the SWS electronics sector all the industry in the, LED plate to the top gainers in the 11.35%. Many industry insiders said that the release of the LED industry and the future growth of the beautiful performance of the plate is an important reason for the rebound in the economy. The increasing penetration of LED lighting so that the industry has a faster development. As the industry's leading enterprises, Xiamen XinDa has also been a great opportunity for development.
Packaging competition intensified XinDa to increase investment in Xiamen
In recent years, LED has been widely used in various fields of social life, and the development of semiconductor lighting industry has brought a good opportunity for the LED display industry. Therefore, the LED display market is optimistic. Market demand, the current size of the product market competition is intense, product homogeneity serious, gradually fall into the price competition, declining profits. The birth of the 1010RGB so that the LED screen into the close to the era of use. From the dominant position of DLP, and liquid crystal splicing of narrow seam is not difficult to see that the large screen display industry in the future will be "seamless" as the theme of development. With the increase of LED outdoor gaoqingbing demand, the demand for 3535RGB is also gradually enlarged, is mainly used in the lease on the screen, when the latter quality reaches a certain degree, but also can be used in the installation of outdoor display screen. The properties of product packaging, with the progress of technology, reliable performance of LED increasing, the various aspects of SMD package performance has basically reached the outdoor use requirement, plus SMD products and traditional Lamp products compared with the wide angle, light distribution, light mixing, high contrast and easy automation production and other advantages, in 3535RGB P6-P8 display products gradually replace traditional products.
Although a large number of enterprises in the field of LED packaging and lighting competition, but there is no large-scale leading enterprises, which is the status of the domestic LED industry. XinDa optoelectronics is an early enterprise into the LED industry, but also a professional LED companies, XinDa LED road lighting products and packaging products are the industry name. Through several years of construction, the postdoctoral workstation as the basis, have a high level of technical team management, standardized and efficient, the main customer packaging products for many large customers including the listed companies, lighting products sales channels has been completed. Last month, Xiamen XinDa raised 700 million yuan investment fund project officially put into use, which will be part of the package into the project, in order to seize the industry opportunities, enhance the leading edge.
Multi angle force Xiamen XinDa to enhance indoor lighting concern
LED lamp power consumption is only 10 of incandescent lamp, life is incandescent lamp of the 50 times, but also does not contain mercury and other heavy metals, also has no stroboscopic, protect eyesight, less heat and so on. With the government and industry to promote LED, LED technology has gradually been recognized by the general public. In the lighting industry today, although the LED lighting on the battlefield smoke is strong, but many powerful potential enterprises are emerging, many brands gradually surfaced, lighting is the pattern of the early country.
At present, the main source of the indoor lighting light source, which is mainly made by XinDa, can be called the excellent products, such as LED bulb lamp, panel lamp, candle lamp and so on. LED ball bubble lamp, for example, high angle and high visibility refers to its outstanding advantages, it is understood that the XinDa bulb light bulb strictly achieve the full angle of the bulb lights, significantly greater than 85Ra. Through this exhibition, XinDa photoelectric create a XinDa lighting product brand, but also hope to convey to the vast number of customers a never stop brand image.
In recent years, LED lighting industry is suffering from a variety of factors, the industry is in the stage of all-round reform, as an important part of the lighting industry, dealers, is also facing challenges, burdened with hitherto unknown pressure, the lighting enterprises have shouted "burden to the dealer". In this regard, XinDa photoelectric zero pressure shop plan is to reduce the burden of a dealer vigorously. The so-called "zero pressure shop", refers to the four "zero pressure": first, early input zero pressure (business ground decoration design led by XinDa; two, a photoelectric) zero pressure (photoelectric XinDa through propaganda at the airport, the station, as well as a variety of media platform for high-frequency propaganda, to create lighting XinDa "brand in the country); three, brand shop business zero pressure (photoelectric XinDa organized by channel sales management team, regional division is in place to ensure that timely service and management); four, brand growth of zero pressure (as the shares of the XinDa wholly owned enterprises, XinDa will rely on the photoelectric XinDa shares a strong and the influence of brand management experience).
Xiamen XinDa is a veteran of the domestic high-tech enterprises, photoelectric and IOT as its two largest business in recent years have gained good development opportunities, the establishment of a certain industry advantage, for the future development of the Xiamen XinDa, said it would further strengthen the attention, increase the intensity of innovation, and strive to build a well-known photoelectric joint brand.
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