LED road lighting market size forecast and business development proposals

In 2012, sales of China's domestic market is about 2 million 500 thousand LED street lamp, a substantial increase of around 130%, continue to maintain high growth momentum, the market penetration rate is up to more than 11%, has become the promotion and application of LED lighting in China is the most representative of the lamps. Expected in 2013, driven by multiple factors, the growth of the road lighting market is expected to exceed 100%, LED road lighting applications have no insurmountable technical barriers. 2015 years ago, is expected to LED street lamp market will maintain an annual growth rate of around 80%, in the street market in 2015 accounted for nearly 50% of the market share.

For road lighting companies, the rapid growth of the market to the enterprise has brought tremendous opportunities for development. However, along with the road lighting market further marketization, standardization, transparency, and international enterprises especially in PHILPS, GE and other famous enterprises, will also face more fierce market competition, domestic enterprises should not only accelerate the technological upgrading, should actively strengthen cooperation, integration of resources, business model innovation.

In addition, the application of intelligent lighting system and the development of EMC business model will bring new opportunities and challenges to the development of enterprises. With the improvement of product quality, intelligent lighting control system scale applications, road lighting investment return period will be shortened, EMC business model to enhance the applicability of the next two years is expected to be further promoted. However, the business model requirements of high technology products, long shelf life, the repayment period is long, the market is expected to further scale road lighting enterprise funds and government relations, strong technology, in which weaker firms will be phased out or forced transformation of indoor market.

In the short term, China's LED lighting market is bullish, road lighting enterprise is facing great opportunities, but over the next few years a large number of lamps are replaced, is expected after 2015, LED lighting market growth will slow, road tunnel lighting enterprises to advance the layout, ready. For the future development of LED road lighting enterprises, the following recommendations are given:

First, actively strengthen R & D. The new business model of the product technology and quality requirements to further enhance, but also directly related to the profitability of the enterprise. Enterprises should strengthen the research and development of product technology and intelligent control technology, and strive to improve the reliability of products and control systems.

Second, in the EMC business can do. The development of EMC model to the enterprise to bring valuable development opportunities, but the strength of the financial strength of the enterprise, the long payback period. Especially the use of EMBT mode and ESCo company's own investment enterprises, enterprises should act in the development of EMC business, to find a suitable enterprise business proportion and risk control mode.

Third, strengthen the development of overseas markets. Rising demand in Russia, India and emerging markets. Enterprises should strengthen the expansion of overseas markets, reduce dependence on government procurement.

Fourth, to enhance the level of professional services, professional development. Road lighting with many fields such as stadium lighting is similar to the professional field, such as to the depth development of sports lighting, industrial lighting, lamp lighting, gas station lighting, parking lot lighting and other professional market development.