Product Maintenance

LED packaging industry stronger strong brand effect

In recent years, with the rapid expansion of production capacity, and Chinese packaging companies, packaging industry China, the global market share rose steadily, Chinese has become the world's big package LED, total global production of 70% package. However, China's existing 1000 packaging enterprises are still hovering in the low-end, a large number of enterprises, but the size is small, the market competition is fierce, but the product is similar, especially the lack of large enterprises to compete with the international giants.

In Taiwan, packaging enterprises in Taiwan has more than and 10 listed companies, the average annual sales of 1 billion yuan, and China currently, LED packaging business enterprise scale is not big enough, the average annual sales are also tens of millions of the size of the first camp of the packaging industry average sales revenue of only 1 - 2 hundred million, compared to the gap far away from Taiwan listed packaging enterprises billion light etc.. Especially in 2011, with LED LCD TV, indoor lighting market real scale after the start, China will become the world's largest market, but in terms of the backlight market, according to the reporter, at present, apart from Shenzhen REFOND for strategic alliances with Konka, TV LED in the supply chain, the mainland has not yet heard other packaging companies into the backlight market. A person within the industry pointed out that due to the performance of color, brightness and power and other related technical standards, LED backlight products of domestic packaging companies are rarely used color TV enterprises, the market share is Samsung, Taiwan billion light brand share.

The industry analysis, China LED packaging companies to achieve rapid and efficient development, and grow into a world-class packaging companies rely on their own accumulation, it is difficult to achieve, even with the power of capital to rapidly expand the scale and channel, with some domestic packaging companies use the capital strength growing, the future will be to the packaging field the strong stronger trend of development, the China star power, Lehman photoelectric has the production scale and the advantages of the patented technology of large enterprises is expected to grow more through the integration of resources for leading and flagship enterprises. Especially from the industry as a whole, the importance of packaging stage is not less than the chip, if the mainland packaging enterprises can grow rapidly and cooperate with each other, will occupy a greater market opportunity in the future development.

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