In 2011, the integration will undoubtedly become the industry trend, strong stronger situation has been fully highlighted.
After the first two years of large-scale expansion of production, some of the strength of enterprises through mergers and acquisitions, powerful alliances, vertical integration of industrial chain and other ways to consolidate the market position.
In 2011 the chip for oversupply, prices fell significantly, while the application of the market has not really open, LED generally reduce corporate profits, the second half of the year, LED manufacturers failed when the news came, such as market penetration in the first half of 2012 continued weakness, there will be more LED firms to exit the market news, industry integration and can hardly be avoided.
Not only is the small and medium LED lighting manufacturers, foreign LED lighting brand manufacturers can also feel the tremendous pressure on the operation, but also committed to expanding the product line through the acquisition of different fields, in order to consolidate the market position. From the dynamic international manufacturers, PHILPS has acquired LED lighting manufacturers, 2011 active merger two professional lighting manufacturers Indal and Optimum, in order to consolidate the different areas of the lighting brand position; OSRAM through the acquisition of focus on professional lighting buildings, shops and hotels in Traxon, the development of professional LED lighting technology solutions, positive from emerging markets.
LED chip and packaging manufacturers in China through the huge resources to expand the supply chain vertical integration layout. Following the manufacturers such as Samsung and LG to import Korean LED lighting supply chain vertical integration, Taiwan billion light and Delta have followed suit, foot downstream lighting applications, the mainland nationstar has shares of XURUI photoelectricity, involved in the implementation of brand lighting and pipeline construction project for the whole industry chain integration.
In addition, the strong cooperation, mergers and acquisitions are constantly emerging tide. China, home appliance manufacturers SKYWORTH, TCL, Konka have shares LED chip and packaging enterprises, such as the June 2011 TCL and Taiwan Hong Qi joint venture LED packaging factory; SKYWORTH and chip photoelectric, delta jointly invest $600 million to set up the LED chip production base; Konka also note REFOND capital shares listed on the packaging factory.
LED industry after industry mergers and acquisitions, will show "a few happy few unhappy", but in the survival of the fittest, industry will continue to rectify the order, which will contribute to the positive development of the overall market.
2012 LED industry leap leap
China's LED industry, after a year of trough, will not stop the pace of development. Because of global warming and rising energy prices, energy conservation and emission reduction, green low-carbon has become the common development of all mankind. The weak performance of LED in the backlight market and the slight increase in the sales volume in the lighting market is only the darkness before dawn. With the "12th Five-Year" plan, the government support policy more awesome, such as Guangdong province 5 years will continue to invest 10 billion yuan of special funds to support development of strategic emerging industries. As a strategic priority in the development of LED lighting, is undoubtedly the most explosive industry star.
2012 will be a year full of opportunities and challenges.
The future of the LED industry will continue to show the integration of resources, industrial chain integration situation. At present, Taiwan chip optoelectronics, such as the wide range of gallium and other international chip giant continues to swim down or look for packaging and application of strategic cooperation partners. Traditional energy-saving lamp brand manufacturers are also actively into this piece, from materials, epitaxy, chip, packaging, application to the pipeline, the whole industry chain integration of the brand, in order to share a cup of soup. As the LED package and application of vertical integration zoher photoelectric, pay more attention to the development of a double, winning the independent research and development technology, upstream epitaxial, chip expansion; use a lamp itself devices and lighting application products sales network, and actively build independent brand and pipeline. Enterprises from entry location of LED lighting to the precise positioning of LED indoor lighting, continuous integration of industrial chain and optimize the product line to enhance the product price; key support through the existing sales network, the pursuit of market share to the point to the surface of high-speed development.
A cheaper, high luminous efficiency of the chip will be with the promotion of the market continue to be applied, lighting is no longer the survival requirements simple, and upgrade to the pursuit of life. The ultimate direction of the development of indoor lighting products will be into the tens of thousands of households. As the mainland currently has the most complete product line of enterprise interior lighting, photoelectric Zhongheng in the wholesale and retail product line will be further developed, the price is more suitable for mass consumption "to the countryside for the lamp and lantern art personality; in the engineering application of the product line, the development of more high efficiency LED light alloy longer life more efficient and comprehensive application in indoor lighting commercial, industrial, office and other places.
A soldering iron a screwdriver 35 people can also do LED, then in 2012, who will win the war of light?
35 years ago, most of the mainland LED industry leaders through simple equipment, rough technology, the original management step by step. But today, the old way to win? In 2011 to give us the answer: who lost, like the cold hit, how many people dream of wealth harvest; who won a LED feeling, simple and not so simple.
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