LED lighting: who and whose war? Where the price is not high

Time came in 2012, LED lighting into the stage of the hitherto unknown. A long history of incandescent lamps in October this year, began to withdraw from the stage into history.

Lamps and lanterns in the field of building materials has always been a big role, and now this revolution is coming, the market capacity of 1 billion 300 million incandescent lamps will make room for energy-saving lamps. But who is this revolution in war with who?

LEDinside believes that today's phenomenon is: LED lighting capacity significantly improved, while its consumer market slowly opened. The LED Lighting Companies in the market competition has been opened in the fight, but did not jump out of this narrow circle.

It is not difficult to find, the current capacity and the capacity of the entire lighting market, LED lighting companies there's no competition, but the real level of market competition should be reflected in LED lighting and traditional fluorescent lamps.

If the incandescent exit from the stage, people will have a period of confusion: fluorescent lighting market for many years to break the market, and now can be LED lighting break? If not, the consumer has to buy a fluorescent lamp! The problem is that no matter what kind of light, the price is always not as good as the incandescent lamp, which is the market there are 1 billion 300 million incandescent lamps in the use of the most important reasons.

According to the multi information integration, the international market of export China LED lamp price is not so care about, and need to be carefully done, there are two reasons:

A, LED lighting price range is relatively large, and the current price of LED lighting is more suitable for international customers taste;

Two, LED lighting has been a mature export in good commercial lighting, commercial lighting price in foreign countries is very high, and China, export of commercial lighting belongs to OEM, OEM price, resale after traders to sell at high prices, so the traders in high profit instigation, so critical of LED lighting products China manufacturing in the price is often no longer.

Contrary to the international market, LED in mainland China's market capacity has not yet opened the main reason is the price. However, the upper reaches of the LED industry profits have bottomed out, why LED downstream products prices remain high?

LEDinside believes that: led to the high price of LED lighting reasons are the following:

First, in the absence of the formation of the pipeline under the premise, the technology is relatively mature commercial lighting through multi traders hands, in order to maintain the profit of each link, the price will not come down. While public cost of the project unilaterally is a large overhead, and ultimately only wool comes from sheep; in addition Home Furnishing lighting market sales in the premise of not breaking the ice, little, production capacity is relatively small, relatively high cost firms operate together, also caused the price Home Furnishing lighting is also not fall down.

Two, for the professional manufacturers of LED lighting, LED lighting no pipeline, causing sales up cost manpower and transport costs, increasing the cost of sales; as for the traditional lighting, although it has great advantages of the pipeline, but also cannot transition too quickly, otherwise it will not be able to stand in a short time";

Three, in addition to the cost of LED lighting products have not yet reached a reasonable position, the cost of its electrical part has been high also led to a high price of LED lamps one of the reasons.

LEDinside believes that: the government to follow the policy of home appliances to the countryside to give subsidies to LED manufacturers, although it is conducive to promote the application of LED lighting products, but to a large extent, but hinder the benign decline in the price of LED products.

The day before the Samsung announced to abandon the LCD television business, the main business of TV LED. It is reported that Samsung has been fully discontinued LCD TV, and will maintain a low water level LED tv. This can lead to a big guess: the global TV market will be how much volatility!

Perhaps China should also appear in such initiatives, the role of the market benchmark and super strength manufacturers tend to seize the market is the first weapon price war. Not blindly to the price war Voices of discontent. Enterprise competition the need, but also need to win profit in difficult, so the price competition often forcing companies to make efforts in R & D and production business. If the enterprise can not do this, the price war is eliminated, which is not necessarily a good thing for the whole market.