LED lighting market "excessive" growing pains to conceal industry competition

Energy saving and environmental protection is still a major point of market development, most market participants believe that led lighting will replace general lighting, is expected to become the biggest winner of the green lighting products.

This is because, LED semiconductor lighting industry itself is a low energy consumption, low emission model, its energy consumption is only 1/10 of incandescent lamp, energy-saving lamp 1/3, and the theory of luminous efficiency and life far more than incandescent and fluorescent lamps. Therefore, access to a wide range of market sought after is inevitable.

Precisely because of the advantages of energy saving and market opportunities significantly, GE, wave group, and many other multinational companies have increased their actions in the LED lighting market.

At the same time the market is optimistic about the same time, excessive investment in the industry has begun to show, has formed a small factory situation. Enterprises are a large pool of money to invest in research and development, trying to seize the commanding heights of technology nodes of the industrial chain.

These problems in the lighting industry marketing experts Zhang Huming seems to be a great risk. He believes that the LED lighting industry status China, very similar to the four or five years ago, the mobile phone market: LED lighting industry access threshold is too high, only to have considerable capital and technology enterprises to enter the field of LED lighting products; the terminal price is too expensive, leading to the market to the explosive growth of the industry chain is too long, cause; long product development cycle; each link of leading technology companies involved in the industry chain; the division of labor is not clear, the scale of manufacturing has not yet formed.

The industry growing pains

Also different from the traditional lighting specifications have been standardized, can reduce the cost of manufacturing features, LED lighting a high degree of customization, resulting in low capacity utilization. Because the price of the product is more expensive than the traditional sodium lamp, the one-time investment is larger, which makes the local government dare not venture, which leads to the popularization and application of LED lighting products in China, which is far behind other countries. At the same time, China's LED lighting industry scattered resources, there is no scale, resulting in the company can only import a high price of foreign chips, bargaining power is low, so that high cost. "The industry's lack of core patents, especially the thermal balance of the key light, high-power LED lamp, fluorescent powder and other patent lasting efficient, has been Europe America and Japan monopoly, suppresses the development of industry in china. "

In addition, due to the emerging markets, in addition to chip manufacturers, LED lighting market is mainly composed of two types of enterprises, one is from the beginning to the final part of the chip package, all the links all in their own hands, so that enterprises to invest tens of millions of yuan; another business is to buy a package after the development and application of light source products then, to solve their own problems of circuit power dissipation, driving, such enterprises are often faced with technical problems, once the technology is backward, it will lose the market share or even a loss, will eventually form a vicious spiral.

If these problems are not resolved, will always hinder the development of LED lighting products.

To this end, Zhang Huming suggested to encourage local governments to vigorously promote the LED lamp application and policy support, pioneered the use of municipal engineering and public institutions, such as government buildings, hospitals, schools, city roads, tunnels and so on, can not only bring direct orders for the enterprise, also can indirectly play a public good role model.

At the same time, update detection methods and equipment, the development of a unified industry testing standards. At present, the domestic manufacturers can do a lot of so-called LED lights, technical level is uneven, resulting in confusion in the industry, greatly affecting the quality and credibility of the LED lamp, weakened the confidence of users. The empirical results show that the source of these problems mainly comes from the chip and its packaging technology. Therefore, it is recommended that high power LED lighting applications should refer to the international NIST standard, that is, the optical power of the chip shall not be less than 300 MW, and must obtain the certification and authorization of the chip manufacturer.

From the "excessive" peer competition

Under the dual pressure of global energy and environmental protection, the project of semiconductor lighting application has been paid more and more attention. With the rapid development of solid-state lighting technology, the value chain of LED industry will also be extended to various application fields of manufacturing industry, a huge impact on the social development is increasingly obvious. At the same time, LED lights in technology, patents, standards, applications and other aspects of the problem has become increasingly prominent. Recently, by the China International Trade Promotion Committee, the Ministry of economic information, China trade newspaper co sponsored the 2009LED Industrial Development International Cooperation Forum held in beijing. Participants in the LED industry in technology, patents, standards, applications and other aspects of the outstanding issues were analyzed and discussed.

China's LED industry has entered the stage of independent research and innovation, the formation of a more complete industrial chain structure and the integration of industry, University and research model, in today's grim economic situation is still showing a rising trend. As a representative of the new energy, LED lighting is to enhance the traditional industrial structure, leading the development of a series of related industries, the broad market prospects. LED semiconductor lighting technology continues to improve and expand the application in the new field, the industry has brought a positive impact.