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LED export to domestic road bumpy future bright

Recently, the author in the website to see a post, the content is about "LED domestic good" than the topic of foreign trade. Some domestic enterprises to do LED industry have expressed their views. Some companies agree that the foreign market is still quite good, the key to see your product price with the quality of the product, the domestic market is quite large, the key to see your public relations ability and network of cattle. "Some enterprises said" how to say "more than domestic trade, some enterprises have also expressed their concerns, such as Shenzhen Cr photoeletrical Co. Ltd. said" domestic to foreign companies more, now people have not used LED lights ". In China, there are 80% - 90% of LED enterprise products rely on exports. Even some of the leading companies in the industry is not optimistic about the operation of listed companies. Many LED export enterprises have made a move to the domestic market, the development of emerging markets in mainland china. But in the face of the domestic lighting market, they are confused and blind. What's more, the huge market space after the elimination of incandescent lamp is not in a second tier cities, but in the countryside, in remote areas, which is really a big problem.

We know that, in the country, many rural households are generally used in the white light, although the economy is relatively backward in rural areas, but the annual sales of incandescent bulbs about 1 billion, the market is huge. With the rapid development of the rural economy and the improvement of the living standard of the farmers, their demands for the quality of life lighting are also increasing. Especially when the government to promote energy-saving lighting policy, but also to stimulate the huge rural market demand. The authors also observed that in recent years, rural people began to pay attention to environmental protection and energy saving, where know? You see almost every family on the electric car, the roof is also installed on the solar energy, the dim lighting is replaced by energy-saving lamps bright. Thus, the enthusiasm of farmers for low-carbon environmental protection is increasing, this phenomenon also provides a healthy concept of LED lighting to open up the rural market and the support of consumer power.

China is a large agricultural country, in recent years, coupled with the government's concern for rural and agricultural, and vigorously support the environment, almost all LED companies have seen this vast market. With the maturity of LED technology, the application of LED lighting is more and more popular in rural household lighting and agricultural lighting. For example, the treatment of crops to enhance the brightness, but also the agricultural production of commonly used technical measures. The traditional method is to add a filter in front of the incandescent lamp, which filters out useless light, but it will also lose some energy. The LED light source has the advantages of electricity saving, controllable and adjustable, and the light wavelength can be adjusted arbitrarily, which can meet the requirements of different crops in different growing periods. At the same time, due to the small size of LED light source, does not occupy too much agricultural land and space, does not affect the growth of crops. Therefore, compared with traditional lighting products, LED lighting products can not only reduce energy consumption, but also can greatly improve the use value of light source, promote crop growth, improve crop yield.

Although the rural market is a good prospect, but for LED companies, the biggest competitor is the energy-saving lamp business. Energy-saving lamp enterprises have market opportunities, in order to seize the market space of incandescent lamp, energy-saving lamp enterprises of "Xiang" slightly, menacing, LED Home Furnishing lighting enterprises are also faced with the pressure of competition.

Now it seems that the ratio of domestic export enterprises to take the LED or more difficult, because of the part or the LED price is relatively more expensive than ordinary energy-saving lamps, in some rural or backward city, or not to be widely accepted. However, with the introduction of China's 12th Five-Year plan, which has a very clear reference to the LED lighting industry, which seems to allow LED companies to export to the domestic market to see hope. Whether international or domestic big, big names, or before threatened only export of small and medium-sized enterprises, are eager to break a world in the domestic market. For the expansion of LED lighting in the domestic market penetration in China in 12th Five-Year by the local government planning will also separately formulate its LED lighting subsidy policy, so the local government subsidy policy will be very different, respectively in the street, commercial, household lighting and other emissions have different subsidy policy, is expected to be made in 2012, will be able to reduce LED lighting with the traditional light source, energy saving lamp spread.

Now the price is still higher than the traditional lighting LED lamps several times, so the implementation of the subsidy policy will help to narrow the price of LED light source and energy-saving lamps terminal, in order to accelerate the popularity of LED lighting market. On the other hand, suppliers can not be excessive price competition, more focused on providing high-quality products to consumers, increase the confidence to buy LED lighting products.

The future is bright, the road is rugged. We analyze the form of today's society can be seen in the foreign market, the European and American markets are relatively low, export affected. And I need to increase the domestic market, there are large tracts of the rural market can be opened, coupled with policy support, I believe that the export of domestic enterprises LED road to the domestic market, although difficult, but the prospects will be bright.

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