This year the overall downturn in the automotive market, so that the market has just emerged LED car seems to fall into the doldrums. "2009-2010 car market has a" blowout "phenomenon, consuming a lot of potential purchasing power. This year, some car manufacturers to adjust the plan. Changzhou Xingyu lamp Limited by Share Ltd (hereinafter referred to as "Xingyu shares") and the deputy general manager Huang said, according to previous market forecasts, 2012's annual sales growth will fall to 5%-10%, which will have an impact on car parts enterprises.
Guangzhou Forda Signal Equipment Co. Ltd. (hereinafter referred to as the "Guangzhou Buddha") a senior recently revealed that as the global economy continues to slump and the downturn in the auto market, LED lights encountered hitherto unknown difficulties. This year, LED car sales fell more than last year. "
According to the survey, there are only some high-end models using LED lighting. The cost of LED lights is two or three times the traditional lights, some of the people to go to the lower end of the line models, such as Chery QQ a car profit of only $100, they want to use a higher price of LED lights is not realistic. Industry sources said.
Market base becomes bigger car market downturn
From the beginning of 2008, the country has introduced a series of policies to stimulate the rapid growth of automobile consumption car demand, in 2009, in 2010 China's auto sales growth reached 46% and 32%. However, excessive consumption of early consumption of a large number of potential purchasing power, from the beginning of 2011, the domestic auto market downturn again.
Affected by the inertia of the market downturn last year, this year, the national automobile market continued to show weak sales. According to the latest statistics Chinese Automobile Industry Association shows, 1-5 month domestic passenger car production and sales were 6 million 340 thousand and 700 units and 633 million 330 thousand units, output grew 7.05%, sales grew 5.48%, manufacturers of inventory pressures increase.
"According to the relevant market forecast 2012 sales growth will fall by 5%-10%, lights and other auto parts market growth is changing with the auto market changes, the auto market downturn also means that the lamp market downturn will continue for a period of time. Huang and fat said he expects this year's domestic car market growth will be around 5%, including traditional headlights and LED lights.
June 13th, the Ministry of finance, the Ministry of Commerce jointly issued the old car scrapped in 2012 to update the scope of subsidies and subsidies for vehicles, the notice. The move has also been interpreted as a new round of car before the introduction of stimulus policies to replace the old subsidies.
Although the favorable policies to elevating the role of the car, but experts believe that this does not mean that the car will appear two years ago the surge situation, "because the market base has become larger, once again the introduction of relevant policies, market pull effect will appear, but will not rebound sharply. "
In the short term LED lights can not replace the traditional lights become mainstream. Huang and fat said that the car market will not be a large-scale outbreak of the situation, the growth of LED lights in the hope of replacing the traditional lights. However, from the domestic market, LED car penetration is not ideal. In 2011 for example Xingyu photoelectric light, income is 984 million yuan, which the income of less than 10% LED lights.
LED just started less than 1% penetration
According to relevant data show that in 2011, automotive LED external lighting Revenue $520 million, automotive LED internal lighting Revenue $660 million, the global market size of the car reached $14 billion 900 million, LED lamp penetration is only 7.9%.
For car manufacturers, the use of LED lighting is only a selling point, because LED energy saving, environmental protection, long life. Said the person in charge of the car manufacturers, if the car is equipped with LED lighting, which is equivalent to a high-end label affixed. "
The cost of LED lights is two to three times the traditional lights, if the car is similar to other costs, that is, the cost of more lights, consumers certainly not happy. So LED lights are only used in some high-end models. "Huang and FA said.
According to the engineering LED Industry Institute (GLII) statistics show that LED in the car dashboard backlight, lighting switch, auto reading lamp or display system of automobile internal application is more mature, the backlight dashboard has 100% LED. In the car outside, such as automobile tail lights, brake lights and other small lights have also been used in the field of LED. But in front of the headlights of high-end technology, LED is just starting.
Headlight is the future of the largest potential market for LED automotive lighting, a LED headlight prices ranging from 5000 to $15 thousand, the maximum profit of up to 200%. So it is a very easy thing to do in the LED headlamps market 1 billion. "Guangzhou Buddha executives said. But at the same time, he said, because of the technical problems of high-power headlamps, large-scale applications will also require a longer period of time.
As the most advanced application of LED in the field of automotive lighting, LED segment is still in its infancy in the international arena. At present, only Audi A8L, Buick lacrosse and several brand top models only equipped with LED headlamp. GLII latest report released by car LED, the current penetration of less than 1% LED headlamps.
Unlike the LED lighting market cohabitation, LED car market has a very good standard, but also access threshold restrictions, compared to other segments of the market, LED car market more standardized. "But the nature of the business is profit driven, LED lights
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