LED backlight TV development momentum unabated 2015 market share of up to 100%

Recently, the market research firm DisplaySearch special investigation for LED TV, research report shows that although the LED backlight LCD TV products, short service life, but such characteristics of LED backlight LCD TV, still have a considerable degree of cost benefit. When consumers intend to replace the TV, will be based on low energy considerations, while the purchase of LED backlight LCD tv.

DisplaySearch estimates, in 2011 the market share of the global LED backlight LCD TV will still reach more than 45% of the water level, and CCFL backlight LCD TV market continues to close. Estimated 2012 LED backlight TV market share will be more than 60%, becoming the mainstream technology of TV backlight, LED backlight market share in the year of 2013 to see the market in 2015, in advance of 100% in.

Research shows that although the TV manufacturers not to actively promote energy-saving advantages to LED TV, but with the national energy conservation policy, as well as LED backlight energy advantage gradually, LED backlight TV will become the mainstream LCD tv. DisplaySearch power consumption data to analyze and compare the price of electricity and television, to see whether the cost savings from low-power TV, beyond the purchase of LED backlight LCD TV must increase the cost of.

The 40 inch CCFL CCFL backlight LCD TV backlight LCD TV and LED two models of comparative study, DisplaySearch found that, in the reasonable service life of the product under the assumption that the entry-level LED TV in the United States of California (the investment cost) recovery period is only about 3.8 years, the average American recovery period is about 5.1 in Europe the payback period of only 1.9 years, Chinese recovery period is 12.2 years.

DisplaySearch Paul Gray electronic television research director pointed out that the survey results clearly (obviously LED TV cost advantage), but not for the TV manufacturers (energy) marketing advantage (LED TV). Consumers prefer to buy a car when the car fuel consumption, when the purchase of television, but also pay attention to energy issues. If compared with the 3D function, found that consumers (including in the United States, Western Europe, Japan, China, Brazil and other major markets) in terms of energy saving considerations, far more than the consideration of the 3D function.

The DisplaySearch consumer survey report also suggested that consumers in most countries, the low power consumption is regarded as the 1 important TV buying motives. However, the connection between the low power (energy saving) and the LED backlight TV has not been proposed. Shows that TV manufacturers do not seem to have a strong link between LED backlight TV and energy saving advantages.