Product Maintenance

LED T8 lamp price to limit the way out?

"Price" can always be stimulated to the visual nerve of every LED practitioner. Whether it is PHILPS, FSL, OPPLE and other companies have launched veteran lighting lighting low-cost LED T8 glass tube, or the recent upstream supply chain vendors, crescent photoelectric power supply lamp manufacturers Leford photoelectric have to release the bonus reform events have caused great concern in the industry.

"Impossible", "out of stock""...... For a time the incident was filled with a variety of controversies.

And regardless of the price of these products do not have the limit, or is it just the company's marketing hype conspiracy, earn the eyeball, but as a consumer, heard LED T8 tube, the price down to 10 yuan or so, heart suddenly bright career you choose to feel proud, it really is a magical in the industry, its development speed beyond imagination.

T8 lamp price comparison

To know just a few years ago, a 1.2 meter LED T8 lamp, but at a price of $one hundred or two hundred, a typical tall decorative products, not the average person can afford. 5 years ago I used to sell imitation 1W lamp lumens, then Puri do 45mil 100-110LM lamp 1W to 5.2 yuan /PCS, but today is less than 1 yuan /PCS.

If there is no progress in the industry, the accumulation of technology and mature technology, raw materials and the price of a substantial decline in innovation, LED lighting products when they can enter the tens of thousands of households?

Open any one LED lighting products, its BOM structure is nothing more than a light source device (Deng Zhu), power supply and optical and thermal mechanism kit parts.

Heat dissipation of the kit, the early domestic small and medium-sized enterprises in the promotion of lighting glass lamp, always challenged various quality and performance of the market process is very slow, but launched in the PHILPS lighting glass lamp, glass lamp finally "login Zhengshi".

The way out of the price war

Overall, the price war is a war of technology and innovation. This directly drives upstream supply chain chips, fluorescent powder, silica gel, stents, devices and other aspects of the driving power supply IC and bid farewell to the era of profits, and gradually return to normal manufacturing. In this process, the majority of domestic manufacturers, independent brands have made distinctions won in battle, as the independent brand car enterprises will be a joint venture car price of civilians.

"We do not produce LED, we are just LED industry chain Porter," which is the motto of many companies. They have also been deeply aware of, to ensure their own home court advantage, the future competition will focus on in the aspects of product, technology, service, quality, brand and management, the company will be comprehensive operation ability comprehensive competitive era.

"World martial arts, but not fast breaking". With the continuous development of technology, the price of products flying straight down. Old technology has spent a lot of effort to research and development and improvement, has not produced benefits on the new product system, the supply chain system to the innovation, breakthrough, subversion. If you can not keep up with the rhythm of the supply chain system, the production of the product is bound to break the rhythm of the market. Peer performance is higher than you, the price has been like turnip cabbage, what do you take to the market?

At the same time, industry costs continue to rise, profits continue to decline. Rent, wages and production data have followed the CPI rhythm, has been on the rise, the traditional "extensive" making profit is on the decline, 10%, 5%, 0, or even negative profits, "run away" and "jumping" will be able to understand. In the future, if you can not do the product of mass production scale, product differentiation innovation, you will survive?

In addition, with the intensification of market competition, more and more enterprises began to attach importance to intellectual property rights, the industry's "ism" will be governance. Respect for the cottage, but to give the original space, in the future, if you can not do big business at the same time, increase investment in patent protection, what do you take to deal with the rights of competitors stick?

For more information about LED, please click on China LED network or pay attention to WeChat public account (cnledw2013).

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