LED LCD TV market penetration will reach 50% this year

Dimensional consulting released the latest data show that the LED TV because of its energy-saving and environmental protection, ultra-thin and other characteristics to win the market welcome, December 2010 LED LCD TV market share has reached 36.9%, is expected in 2011, LED LCD TV market penetration will reach 50%. The rapid rise in the market share of LED has caused the price of LCD TVs to drop substantially, and the price advantage of plasma products is no longer exist. Has been to promote the development of the plasma market, hoping to exchange market share with low prices, plasma TV pricing has been lower than ordinary LCD tv. However, reporters at the stores visited found that LCD TV prices have no price gap and plasma, the promoter to reporters, plasma TV now is not good to sell, the price is no advantage, consumers will naturally choose the LCD TV market awareness is higher. In this case, the plasma market is shrinking again, Naka Yiyasu latest data show that the plasma market share continued to decline, has dropped from 5% at the beginning of last year to the current level of 3%.