Integration and intelligent design will lead to a decline in the price of LED lights

Can replace 20W and 40W incandescent lamp LED lamp price is 5 to $10. But for 60W, the price of compact fluorescent lamps (CFL) similar to the incandescent lamp, no solid lighting (SSL) lamps can be replaced. High prices mean that the LED market is losing appeal to most countries and regions, except for japan. As far as LED sales are concerned, Japan is far more than the sum of North America and europe.

With the arrival of integrated solutions, including more efficient design, manufacturing business negotiations with the sales channel easier and easier, LED lamp price decreases, Optogan Group executive vice president Vladislav Bougrov said.

New definition of bulb

LED lamps to replace the traditional lamp features, with traditional lighting sources under the same wattage, LED lamp has the advantages of energy saving, and high temperature, equal lumen is similar to the characteristics of CRI, but the traditional lights in these areas are difficult to define. Consumers are forced to quickly learn LED lights and to understand the factors affecting the price of LED lights.

Buying a LED light is like buying a durable and economical device. Japanese manufacturers to consumers in all markets: LED knowledge package can be seen between light distribution and lumen output differences between the traditional lamp and LED lamp; sales shop full of interaction, comparison between the practical application and display the LED lamp and other types of lamps. The United States retailers to consumers in the effort to popularize the knowledge of a little lost.

Manufacturers to replace the traditional light source of the same lamp, lumen output and color the same as the traditional light source. However, Vladislav Bougrov said, Optogan plans to launch a new type of 400 to 600 LM K lamps to Russia and Eastern European markets, the product price is much lower than the current market. Their marketing team has selected the product.

The LED lamp is designed to provide an alternative to provide similar shape factor and lumen output. However, consumers are currently only to understand the quality of new light sources, and do not know why not to provide them with a variety of lumens cost reasons. The unique feature of LED is to allow manufacturers to innovate with traditional factors as guides. For example, the light source manufacturers to improve the LED component --LED lights based on the interchangeability of the purpose can also benefit from this approach. This simple design can simplify the production process of LED lamps.

Sales channel - gatekeeper

And the relationship between the sales channel is very important, directly affect the market price of LED lights. Recently in the LED magazine (LEDs Magazine) published an article said that the current high price of LED lights partly due to the multi-level sales channels. According to the LED producer, in some cases, the price of the sales channel reaches 100% of the manufacturer's average selling price. Existing relationships can create advantages for companies that are in the leading position in the lighting industry, making it harder for companies that are less well known. Such a pattern can be broken?

Commodity market fiscal stimulus

The fiscal stimulus at a discount rate can both reduce the cost of the producer and the consumer's price. However, for the commodity market, the discount system is not only the lack of geographical distribution of LED lamps and the feasibility of continuity, but also by the constraints of money, time and political environment. Big companies have a better chance of building relationships with organizations that issue fiscal stimulus. For smaller or foreign producers who want to enter a new market, the discount system will not work. It is best to rely on their own technology, production capacity, supply chain and their relationship with the sales channel.