China lighting industry "the pressure is increasing domestic trouble and foreign invasion". 17, learned from the fair, affected by the lack of external demand, the appreciation of the renminbi and other factors, this year's purchasing enthusiasm receded, enterprises in order to survive the pressure is not ideal, lighting companies in the low-end market further highlights.
It is reported that, in recent years China lighting products export has formed a considerable scale, and gradually achieve a certain position in the international lighting market, but with the turmoil and European regional economic environment to accelerate the appreciation of the RMB and rising domestic raw materials and labor costs, so that China lighting enterprises export overshadowed.
Foshan electrical and lighting Limited by Share Ltd in the exhibition led, energy-saving lamps and other products mainly in Europe and America market, the company's import and export department deputy director Liang Yueyi said that the lighting enterprises are facing domestic trouble and foreign invasion "of the situation, because the international market demand decreased, the Canton Fair's current turnover is not ideal.
"For some companies, it is even more difficult than the financial crisis. Liang Yueyi said that the lighting market is currently dominated by PHILPS, OSRAM and other foreign brands, while most of China's lighting products in the low-end market, lower profits.
Ningbo silver wind energy business executives Pan Quansheng bluntly, according to his understanding, the current situation of the Canton Fair is not as good as the beginning of the spring fair, it can be said that many spectators, fewer orders. He said that although the company's profit margins are being squeezed, but in order to keep their customers, they did not dare raise prices.
In order to deal with the current situation of market competition and reduced profits, the company where Pan Quansheng made a positive attempt to optimize the product structure, and vigorously expand the domestic market, the company in the Exhibition Road Lighting scenery complementary power generation system and other patented technology to attract a lot of buyers to stop consulting.
Develop new product market has become one of the important directions of the development of lighting companies, many lighting companies have been saving energy in the obvious advantages of LED products in a prominent position.
Lan Puyuan lighting Polytron Technologies Inc sales department director Zuo Bin said, LED is the mainstream lighting market, their company 3 years ago to LED production, the annual investment funds reached 7 digit, has made a number of patents. Zuo Bin said the company hopes to develop in the high-end market, in order to obtain greater profits.
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