In the field of hope LED do not let the "brother" in the way constraints

On the one hand, the LED industry has a promising future, on the other hand, the problems in the development of the industry is also a headache for enterprises.

LED application of "light pollution" embarrassment

With the popularity of LED applications, about LED light pollution will be mentioned again and again, a few to become the topic of old growth talk. When one side of the LED electronic display flashes on the floor, pedestrian bridge shows the prosperity and development of the city, when the LED light shines in the indoor and outdoor squares, light pollution is also quietly born.

LED display light pollution cases are not uncommon in recent years, Shanghai, Shenzhen, Guangzhou and other places are also reported in this area. Aiming at the problem of light pollution of LED display screen, it is the main measure to restrict the playing time and reduce the brightness at night.

As a representative of Shanghai city China economic development, has the problem of light pollution and LED display on the agenda, June 17, 2013, Shanghai city public places "mandatory local standards of light emitting diode (LED) display the maximum visual brightness limits and methods of measurement" officially released on the LED display maximum limit, the use of visual brightness area, display area made specific provisions. Xiamen's current LED display is also growing year by year trend, it can be predicted that the future of Xiamen will have more LED display, for the use of LED standard specification is imminent.

At the same time, in June 2013, Shenzhen revised outdoor advertising management approach, "the draft amendment to the Shenzhen city outdoor advertising management approach highlights the quality oriented, low carbon green oriented, service oriented and service oriented. Increase public use outdoor advertising auction, and public service advertising content, to simplify the approval, to provide quality services for key enterprises to improve quality, outdoor advertising in Shenzhen, issued the emergency and early warning information in a timely manner, light pollution and other aspects of regulation of LED electronic display has made the relevant provisions

Guangzhou governance light pollution provisions of the outdoor LED advertising screen late half past ten lights and in May 1st this year, the official implementation. "Guangzhou city outdoor advertising and signs set management approach (Amendment)" pointed out explicitly prohibited daily 22: 30 to 7 the next day: 30 open LED billboard; in the forbidden road and the car direction to vertical direction from the perspective of setting; not set up outdoor advertising and signs in state organs, schools, residential, scenic spots and other places.

Of LED lamp "light pollution" is more tangled in whether there are hazards of blue. National Quality Supervision and inspection center of lamps and suggestions, in order to avoid the use of high temperature rich blue LED lighting products on the human health effects caused by fear, LED indoor lighting products using the color should not be more than 4000K products, color rendering index should be more than 80.

Deep price war LED industry

Talk about LED price war, practitioners feel helpless. Low price is the fastest way to get the market to achieve a simple and intuitive way, but it is a double-edged sword, wounding themselves, but also the most difficult and most reluctant to take business strategy.

In the field of display, due to the LED display companies get together and operate, resulting in the majority of manufacturers price transparency, in order to be able to eliminate competitors, have reduced product profits. The rapid increase in the number of manufacturers, but the market demand is rising slowly, making a lot of excess capacity, in the face of limited market, manufacturers in order to ease the backlog phenomenon, had to drop the price competition market. Corporate profits are down from the original 20% to $7%, if the removal of artificial wage costs, net profit is likely to be less than 4%.

Also in the price war as well as LED lighting applications. The outbreak of the LED lighting industry based on the expected, many enterprises to seize the market strategy.

Data show that FSL LED bulb into the market, sales of up to 12 million / month,. FSL LED ball bubble lamp can sell 3 yuan a, the other similar products to be on the block of more than and 10. With the LED lighting market this year, FSL is playing the role of price killer. In small and medium LED enterprises, the price war is becoming more intense.

LED industry in the presence of this problem is not listed, summed up, the current LED industry, the problem of the elder brother is difficult to ignore, but still in the field of hope, after all, sometimes difficult to do, the ordeal will eventually pass.

Xiao Bian said:

If you know where to go, the whole world will make way for you. In the face of competitive pressures, market challenges and industrial defects, are you still brave enough to adhere to the LED industry? Matthew effect that big rival, but we seem to forget that there is an old saying in China: where there is a will. (text / China LED network Genny)