Henan LED display market gradually expanded

Henan LED display market marketing strategy is the primary growth, rather than the pursuit of high profits, to expand the scale, to occupy the market and increase the profit mode of sales channels, in the survival and development of enterprises is particularly important. Industry veteran said so. Is more representative in the current stage of industrial development in Henan, 2012 LED display more and more fierce market competition and the homogenization of serious phenomenon, many LED companies are actually in the face of the scale and revenue growth but profits shy predicament.

At present, on the one hand, the enterprise should avoid the risk of increasing the risk of inventory and capital, on the one hand, we must face the fact that the market is more and more high and the scope of the product is increasing. To the market, or to profit? It is a dilemma, "low margin manufacturing, can only earn a fee, even grab some market engineering had 'peibenzhuanyaohe"; and the pursuit of high margin, go and no amount of value-added route. "Recently, a standard enterprise 20% below all invited bid of a city street lamp replacement engineering enterprises caused by peer questioned, the company said the move will help enterprises to establish brand image, establish the status of the industry, but also help to strengthen the company in the future in other regions or provinces orders.