Guzhen lighting will build 384 direct sales base"

Recently, the ancient town of Guzhen lighting industry the next step of the main ideas and measures, which referred to the 384 markets in the country to build a direct sales base, from the marketing mode of Guzhen lighting industry to internationalization.

Guzhen Town Party committee He Shengqiang introduced last year to start the construction of the Shili River in Beijing city lighting, Chengdu Golden House Lamps City as the first batch of 10 national direct training base unit, the second batch of direct selling training base unit will enter the declaration, identification.

China Lighting Capital (Guzhen) national direct sales base, starting from the twelfth light Expo last year. Beijing Shili River Lighting City, Chengdu Golden House Lamps City and other 10 well-known domestic lighting stores were initially identified as the first batch of China Lighting Capital (Guzhen) national base for direct marketing unit. The 10 stores covering north, central, northwest, Southeast, southwest.

Ancient town, said Guzhen lighting industry to create a direct sales base is actually an alliance, the town will be based on the direct sales base management, customer service to solve the worries behind. He Shengqiang explained that it will be the basis for the establishment of a unified evaluation criteria for all direct marketing base, the management process, the direct marketing base to build the ancient town lighting industry brand. Future customers in any city directly to the base of the purchase of lamps, can be in any direct sales base in the country after sales service.

It is reported that the investigation unit the 10 stores a year has been identified, the recent town will accelerate to promote the implementation of entity and perfect management approach to complete the work to identify the 10 direct sales base, and arrange for the second batch of direct reporting unit, identification of training base.

According to the plan, the next five years, the ancient town in the country to establish a large and medium cities in the ancient town of lighting brand direct sales base, and constantly consolidate and expand the Guzhen Lighting brand brand status and influence of the 30. The future will be built in 384 markets nationwide direct sales base".

In the direct sales base construction at the same time, Guzhen lighting also accelerate the construction of professional lighting electricity supplier platform, plans to e-commerce platform for direct sales base resources and integration after docking, integration of resources online and offline. He Shengqiang, the town has formulated "Guzhen Town to promote the development of e-commerce support measures (Trial)" the three floor is currently located in Guzhen lighting building a total of 3000 square meters industrial park has entered the stage decoration.

He Shengqiang said the electricity supplier Industrial Park of 3000 square meters can accommodate about 15- of the 30 companies. Town government will invest in the office of the initial renovation, the introduction of the scale of the enterprise as well as the management approach has become a draft.

At present, e-commerce service providers Guangdong con-com Technology Co. Ltd, Guangzhou's Mdt InfoTech Ltd, Guangzhou Lianhua Fu Network Technology Co., Ltd. Shenzhen humanities science and Technology Co Ltd Qianhai lamps and candles of a myriad families have been identified in, they will provide electricity store planning, platform construction, logistics, personnel training and other services for the lighting business, expected output value reached 3 billion yuan / year. One of the town planning logistics (express) storage Park, a planning area of 50 acres, with a construction area of about 120 thousand square meters, is expected to output value of 250 million yuan / year.

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