Product Maintenance

Guzhen lighting, how mixed?

The course of opened the town's development, we in addition to marvel "light speed development", it is also confusing the "mixed" made at a loss. In 2005, the first time to go to town when, at that time the town is known as "the South's largest Chinese lighting production base", over the past 6 years, and now the "two words south" glorious removed, not many people have the wrong estimation of. Cloud: "chaotic hero! "In the face of this ancient town" mixed "Lord, all of the lighting business, how happy, how many tears. OPPLE lighting lighting industry benchmarking enterprise China is not from this mix in the city, with annual sales of billions of Huayi group, is here in the all-powerful, beat the pack? Bravely face the cruel, the right way, the way of non competition, to gain a firm foothold, is thoroughly tempered king. On the town's "mixed", the author has several points of Views: paranoid, a bully market is conducive to the upgrading of products, boost blood circulation to the market. Town market chaos is mainly manifested in the homogenization of serious competition, more than the price of the phenomenon of plagiarism. With such a layer of invisible matter, will produce a "race each other" momentum. Strong business products are workshop style processing factory of plagiarism, much less the cost of R & D products are exactly the same as the small workshops produced, in the face of challenges threatening situation, enterprises must take the brand as soon as possible so that the mud, so new products came into being. So you rush to copy, I rush to throw, you are in a hurry to copy, I am in a hurry, like a farce has been staged in the town of lively, so the product is getting better and better, the market is more and more chaos! Two, hunhun market is conducive to high-end products into the common people fast door. Is what causes the current LED lamp expensive stop step in the people in front of the house? Can assert that, absolutely not LED as the lighting time is short and people can not accept such a high-end products LED. According to a number of foreign trade LED lighting products of friends, a lot of foreigners in the LED lighting industry China Factory show: from the light angle to the lumen, from the color index to light from the light source to the electrical appliances, do not pick. But on the basis of the original price of less than $5 on the premise that all of the "fault" to say. What does that mean? As a high-end lighting products LED lamps, in the face of high prices, it is difficult to overcome the ills is actually a small problem. Similarly, in China's LED lighting terminal consumer market, the price actually plays a key role. In accordance with China's spending habits, in the case of LED lamps prices are not loose, LED lamps want to successfully enter the house of ordinary people in a short period of time is still an empty talk. Small workshop production of the same product, will undoubtedly have a great advantage in price. The other type of product price difference of the same, whom the consumer mind set their own people! In such a squeeze, the market price of light is a necessity. Three, the market is not chaos, chaos is the ambition. Market chaos and order, in the face of many small enterprises, brand enterprises should re shuffle, adjust product strategy and mentality. After all, lighting is just lighting products, it is the most clear identity in daily life is the lighting appliances, rather than the price of ordinary people away from the stars". At present, some brands of LED bulbs in China market price 800 yuan, LED ceiling price of 1300 yuan or so, in the face of such a price, three small workshop of sledgehammer, profit space is the hard truth. Said, who is the "bully lamp market" behind the final push? From the beginning on the ground, there is no excessive publicity price, how will mix up, in fact, flies do not bite seamless eggs. But with the homogenization of competition and price to win the market, how to let a little disappointed. Is also undeniable Chinese town as the biggest market in the history of Chinese power for the lighting industry irreplaceable contribution. Today, the ancient town, although the confusion in the market, such as the loss of the leading enterprises want to OPPLE, but its position as the center of the market and the manufacturing base of the lighting trade consolidation. Looking at the entire Pearl River Delta region, there is no one town can be like the town, so that the characteristics of its industry chain so pure and complete. Is the reason for this in the town and a benchmark of the lighting lamp Market - lamp with time produced city ruifeng. There will be more lighting companies have entered the town to establish a brand flagship store. Day ago, I visited the Ruifeng lamp market, surprised to see the ancient town, mixed city actually contains more and more standard brands, such as PHILPS, lighting and so on. Town should not be synonymous with mixed city, did not imagine so mixed. Have enough confidence, the town is actually a piece of Feng Shui treasure. Many customers at home and abroad to the procurement of the Pearl River Delta lamps, the first choice must be the ancient town, because it brings together more than 95% of China's lighting brand, not to the ancient town, where to go?

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