Study on the mechanism of dramexchange (TrendForce)'s ledinside in Taipei at the LEDforum 2011 International Symposium on Taipei pointed out that from the LED bulb price trend in the international market, in 2011 the average price of LED lighting to replace the traditional incandescent 40 watt bulb brightness specifications has continued to show steady decline trend, LEDinside said, this year (2011) international the market average retail price in September has reached $23.6, compared with the same period in 2010, the average price fell by about 20%, while the individual firm fighter or a higher decline. If the price changes from the regional market, the lowest price of the area is in Japan, but in the beginning of May 2011, the Korean market $LED bulb products nearly 12 yuan, the current price to South Korea's LED lighting to replace the traditional 40 Watt specification is the most competitive, three heavyweight brands products price in the range of $12-14, the market acceptance is far higher than ever, the overall market consumption is expected to increase significantly.
Replace the 60 watt white light bulb LED bulbs prices this year to accelerate the decline
Originally, LED instead of 60 watts of traditional light bulb prices are relatively slow downward trend, which is due to the replacement of 60 watts of goods, limited by the higher technical barriers, so also late into the market. However, according to the LEDinside published in the long-term sustainability of this season, to replace the 60 watt white light bulb LED product prices, from the end of 2010 to this year (2011) in May, prices have been showing a gentle decline trend. However, since June, the price has dropped significantly. 2011 9 prices in September showed that only a quarter price drop of up to 13%, and the average retail price has fallen below $40.
LEDinside pointed out that the most obvious decline rate appeared in Europe and America, especially in the U.S. market, the price decline is more obvious, display manufacturers actively strive for market share determination, and terminal lighting market demand for LED products gradually open. By the international first-line manufacturers, leading lighting manufacturers introduced to replace the traditional 60 watt, 800 lumens brightness LED lamp, the lowest price is less than $25, is arguably the most competitive prices, the overall market acceptance of LED products are of great help. After all, the world's largest manufacturers of LED light bulb is still an indicator of the product, the overall market acceptance is improved, contribute to the Asian manufacturers of lighting products own brand, OEM, OEM sales of LED bulb products. LEDinside is expected in the next few quarters, LED lighting manufacturers will continue to introduce more price competitive products to accelerate the popularity of applications.
LED light bulb price is $10
LEDinside said, look forward to the sweet spot on the international market (Sweetspot), the optimal price is acceptable for $10, due to the current LED year decline of about 35-40%, with electronics, mechanism, heat dissipation component prices decline, and reference to historical bulb prices, expected to replace the traditional 40 Watt LED bulb priced at $10 dollars, will reach second in 2012 before the season, but instead of the traditional 60 watt LED bulb price in the first half of 2013, and is expected to reach the target, the market gradually open faster, LED lighting in the spring is coming earlier.
In addition, governments reward and subsidy policy to the green industry, in addition to solar power generation subsidy policy, should also be included in the LED lighting, price subsidies, reaction LED lighting electricity savings, energy consumption and carbon emissions. Expected to improve the LED industry in the country to support the development of policies and incentives announced, as well as the relevant industry standards are more complete, the future of the LED lighting market will be more bright.
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