In the new year, we wish to change the thinking, change a way for life, do some "energy investment" and "green savings", I believe the future returns will bring us more joy. In an accidental occasion, to hear the dialogue between the two entrepreneurs, thinking. An entrepreneur is Sony light limited company chairman Zhang Ming, in charge of the Sony light has become one of China's LED lighting industry leader; an entrepreneur is Sichuan HI group chairman Fang Kiu LOM created WOWO investment, the convenience store is even convenient retail enterprises in western region are the first 24 hours. The theme of the conversation naturally "light". Speaking of LED lighting, more and more people already know it as the fourth generation of lighting and light green light, high quality, wide application field, good development prospects, with a high degree of energy saving and environmental protection increasingly strong trend. But the party chairman proposed a Kiu LOM public concern: price. He asked Zhang Ming, chairman of the board: our 24 hour convenience store is a large electricity supplier, with LED lights can save electricity, but also to improve the visual comfort of customers, you can be a high quality LED lamp how much money? Answer: 200 yuan. Ask again: ordinary fluorescent lamp 10 yuan of money, your price is it's the times, we store tens of thousands of lights, more than and 200 stores, and then can not afford to use electricity! Answer: absolutely no problem, not only affordable, but also to the money. How do you say that? And all the people came. Zhang Ming said: I give you free change tube, 5 years down the electricity we shared. Do not spend money to make money, you say feasible feasible? After a moment of contemplation, he resolutely said, "yes."! Our convenience store all change LED lamp! "Looks like a very high price threshold is easily crossed, a win-win cooperation in a few words unexpectedly reached, entrepreneurs are how to calculate the economic accounts? Fang Jiulun's concern is that in the WOWO convenience store the current size of electricity a year up to about 10000000 yuan, saving 50% than LED lamp fluorescent lamp, a year can save about 5000000 yuan, considerable, and the other party to take a free replacement lights the way to avoid the large company cash flow is zero cost expenditure, and large profits. Zhang Ming's idea is: Although the one-time investment is free for the lamp is not small, cost up to about 10000000 yuan, but the LED lamp life for at least 5 years, according to the commercial price now, 5 years of electricity is about 25000000 yuan, offset the cost, profit space is not really small. Not really do not know, be shocked, two entrepreneurs is the economic accounts so I very lamented the great potential in energy saving market, while Sony light with an innovative business model across the high price threshold to promote the popularization of energy-saving products, more enlightening. In the energy market, although many high-end energy-saving products have great environmental value, but often subject to price, good things can not afford the phenomenon is quite common. To solve this problem, in addition to speeding up the whole society energy awareness and consumption idea renewal, it is more important to the economic leverage leveraging able to pose a clear input-output ratio, clear income account, so as to stimulate and enhance thousands of households using energy-saving products of internal power. How to do this? For government departments, the introduction of a series of policy measures to promote and encourage the development of semiconductor lighting industry and related products, it is essential. Now, the European Union, Australia, the United States, Japan and other countries and regions have been identified from schedule of production and sales of incandescent lamp, given the continued subsidies for the use of LED lighting, some areas of our country also introduced a subsidy policy; for the industry enterprises, continue to promote the technological innovation, as soon as possible to reduce the production cost, so the price of the product mass at the same time, it is necessary to like Sony light, innovative business models, with the use of the enterprises and institutions to share the cost, revenue sharing, relationship will simply "sell" and "buy" relationship for the common benefit of the joint venture, which will be under the existing conditions greatly accelerate the socialization of the application of LED lighting. And I also want to say is that, on the individual family, the choice of energy-saving products may wish to establish more investment rather than just the concept of consumption and awareness. A family can not be like the aforementioned WOWO convenience store, and Sony light source manufacturers such as inputs and outputs of the community, but the entrepreneur's business thinking is worth learning from. Namely: the use of high-end energy-saving products not to buy, but investment -- for example, the LED bulb price for each household in sixty or seventy yuan, is two or three times of the ordinary energy-saving lamps, but also can save electricity by 50%, and the service life of more than 30 thousand hours, is 20 times of the ordinary energy-saving lamps. Take a look, it will be very easy to get the price is too high, not economic results, from LED home lighting, but calm down to a fine, on a certain length of time, even if only the average Chinese family consumption and the price level, the use of this new type of lighting is also very cost-effective. If you consider the possibility of the price ladder and the natural rise in energy costs, this option is more economic value. It is no wonder that some experts say, the use of LED lighting, for one, is equivalent to open a small "energy saving bank" at home, for the country, if the existing lighting has changed 1/3 LED, equivalent to a year out of the Three Gorges power station, this is such a huge "green savings"!
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