Depth gold vertical integration swept the LED lighting industry

With the worldwide traditional incandescent lighting, fluorescent lighting restrictions continue to promote and deepen the semiconductor lighting policy inclination increased, the rise of LED lighting. The global semiconductor lighting boom is set off wave of this wave and a trend which cannot be halted, Houjinshizu boom behind the emergence of a growing number of enterprises to "gold", they are the traditional lighting companies following the extension, or non business transformation, or is the extension of the new emerging enterprises, the. And we see many large domestic and foreign enterprises, with a strong brand awareness or financial background, have written "vertical integration" banner.

In foreign countries, the Korean factory with vertical integration strategy breakthrough for LED pie. According to reports, South Korea's Samsung Electronics (Samsung), Le Jin (LG) and other manufacturers to expand production, through the completion of the acquisition of vertical supply chain integration, in light emitting diode (LED) market to catch up, has become Taiwan, Japan LED suppliers Bukexiaoqu rival. Samsung and LG actively expand LED's career, vertical integration layout, in recent years, even put up a pageantry procurement MOCVD (MOCVD) machine, under a considerable capacity, resulting in the global LED market status as a leap. After the advent of the LED light source, then change the ecological Korean lighting industry, the past South Korean government for the protection of domestic small and medium-sized enterprises, limiting large enterprises in the lighting market, but due to the LED lighting attributable to the semiconductor industry, to get into the Dachang ticket, at the same time, with large manufacturers to make LED resources, rapid technological innovation, have the opportunity to board on the international stage.

In China, with the help of "vertical integration" strategy in the LED lighting industry enterprises, the Byd Co's BYD lighting as a typical representative. 2003 started LED lighting research and development of BYD, 2010 was officially unveiled to the world, and a "sensational blockbuster" posture. Byd Co's several major industrial clusters (IT, new energy, cars, etc.) rely on each other, support each other, in the direction of vertical integration out of a more successful way. Thick and thin of 7 years, capital and self-sufficient venture. BYD through the establishment of the upstream LED chip development, production of packaging products to the downstream of a complete industrial chain, through active in major international lighting exhibition and negotiate overseas businesses, to achieve the horizontal expansion of industrial clusters and the longitudinal fine, sharp. In the Chinese industry, BYD lighting can be said to bring a small shock.

In fact, atmosphere lighting industry vertical integration strategy with the LED lighting market next year will also become more strong penetration speed. 2009 global lighting market, LED lighting output value of about $2 billion 400 million, penetration rate of only 3.3%. The proportion of LED lighting is expected to rise to 50% in 2015, reaching $80% in 2020. It was also predicted that large-scale replacement of LED lighting will be launched in late 2011, early 2012, 2011-2012 will be an important investment in the LED lighting industry. Because of the LED lighting industry chain to the LED lighting module (Guang Yuan) and LED lighting production extension, has brought about changes in household appliances competition pattern, we see very clearly, upstream downstream, upstream to downstream enterprises, accelerate the pace of vertical integration.

Enterprises or individuals, the entire lighting industry itself, only to fully respect the technology, quality of respect, respect the competition strength, it can truly benefit from the vertical integration strategy, the background can really become a global trend in LED lighting lighting, "gold rush" success.