China LED commercial lighting market

Led in the industrial policy under the baton of a new push. Development and Reform Commission deputy director of the Ministry of Finance Xie Xie said last week that the NDRC is organizing the preparation of semiconductor lighting industry, 12th Five-Year plan, in conjunction with relevant departments to consider the LED into the green lighting project.

Foreign brands and domestic brands confrontation, LED functional and decorative market strategy change, once again become the focus of the game under the policy. Who could be assigned to the number of LED, the biggest cake is still smoke and mirrors where?.

Commercial lighting up

From the end of June, the Guangzhou International Lighting Fair, in addition to the proportion of LED exhibitors increased significantly, another change is quietly emerging: LED products have gradually changed from a functional to decorative.

Research firm Strategies Unlimited has new research results, from 2010 to 2011 is the two year LED commercial lighting the rapid growth and popularity of the LED application in home lighting is off until after 2011, 2012.

Data show that commercial lighting lighting market accounted for the total global consumption of 43%, the highest proportion, including retail, office building, warehouse use, education building, health care and other applications of electricity consumption in total commercial lighting market 70%.

Relative to the LED home lighting, commercial lighting market is more convenient than the civilian lighting market operation, bulk sales and scale procurement, making LED lighting in the commercial lighting market all the way up, the growth rate is obvious.

Investment advisor research director Zhang Yanlin said that so far, commercial lighting is LED the highest permeability subdivision of the lighting field, commercial field is not sensitive to the price, which is one reason why large-scale promotion.

There is no doubt that the commercial space lighting in the acceptance of the price is more likely to allow enterprises to enter LED. In addition, with the increasingly stringent energy-saving emission reduction requirements, will increase the proportion of commercial space in the use of LED.

At present, Chinese about half of the existing commercial lighting will need to be replaced in the next three years, and the next ten years about 300 million of the population into the city, city commercial lighting will further expand the scale, the future Chinese commercial lighting market reverie. According to foreign heavily tied

The dispute over foreign brands is becoming more and more intense. Guangdong provincial economic and Trade Commission official admitted that the LED market is now large enough to allow everyone to eat, but 2 years, or even 1 years, who in the end who eat, but also do not know.

In fact, China has become one of the fastest growing markets for commercial lighting in the world, with an annual growth of 20% in recent years, which constitutes a huge commercial lighting market. Although the capacity of the Chinese lighting market is huge, many brands, but has been showing a foreign brand dominance.

More importantly, from the extension, chip, packaging, application and other complete industrial chain, the use of foreign brands of their own technology, capital, sales and other advantages to occupy the key areas of the market.

Foreign companies, which dominate the technological monopoly, are rapidly expanding in the domestic market. May 23rd, covers an area of 100 acres, with a total investment of more than $350 million of Asahi LED epitaxial chip project located in the South China Sea, the project by the United States SemiLEDs Corporation and the domestic semiconductor lighting industry giants joint investment. In marketing, at the end of last year, PHILPS began in the country through the creation, upgrading of commercial lighting center, in addition to the product, the overall solution also provides a lighting store, providing convenient one-stop service for users, to meet the needs of different levels of commercial lighting.

Now there are nearly 500 PHILPS commercial lighting center layout in china. PHILPS into the commercial lighting retail industry, is a long simmering strategic planning. PHILPS commercial lighting relevant responsible person said.

While the domestic exploration and development of spontaneous gradually LED commercial lighting companies started late in 2004 slowly, but mainly to small power source; 2006, 2007, LED business in the exploration period, the pace is still relatively slow, due to the market and the technology is not mature, always dare not step forward.

In the field of commercial lighting, there are a number of OEM companies, mostly small-scale production enterprises, focused on production, in the terminal marketing basically No.