Bright prospects for the LED industry in 2014, seven predictions"

Time flies, 2013 and we are drifting away; amidst the winds of change industry continues to move forward, LED. The development of LED in the next year, will face more opportunities and challenges, during which LED business strategy is particularly important. Combined with environmental advantages, to do the brand, to achieve the scale effect is an effective way to deal with market risk for future LED companies. For 2014, the LED industry has seven predictions.

1, the global LED light source will be officially replaced tide

According to LEDinside analyst Wang Ting said that in the rapid development of LED lighting market, lighting manufacturers have access to technology and through the integration of resources to enhance competitiveness. At present, most of the lighting manufacturers with a variety of wireless transmission technology as well as the overall intelligent control technology, and even with a variety of renewable energy green building solutions, so the future business is quite large. In addition, the brand image promotion can enlarge the lighting manufacturers bargaining space, also can get rid of the dilemma of sustained price competition.

2, 2014 LED lighting products shipments increased by 70%, the output value of $17 billion 800 million

Global market LED lighting penetration is rapidly improving, in 2014 LED lighting output value will reach $17 billion 800 million, the total number of shipments of LED lighting products up to 1 billion 320 million, compared with growth of 68% in 2013. LEDinside said the global LED lighting products to replace the tide from the rapid decline in prices caused by the alternative light source products is most obvious, and the lamp bulb is the most popular in the market to replace the light source type, respectively in 2013 38% and 25% LED lighting products. In addition, the future demand for integrated LED lighting product types will gradually rise, especially in combination with the application of intelligent lighting products, it is expected that in 2014 the proportion of LED lighting products will be expected to increase year by year.

3, 2014 FlashLED market trend will be M oriented

FlashLED penetration of smart phones has reached 100%, spotted Flash business opportunities, LED industry is actively involved in the Flash market. The 2013 FlashLED specifications to drive current 1000mA, 500mA and 350mA as the mainstream, and 2014 FlashLED specifications will move towards the M oriented development, in the driving current 1000mA, the brightness in the 240-250lm FlashLED will continue to play in the mainstream of higher order, on the other hand, if the customer has lower cost considerations, plus the introduction of money for low order models, the FlashLED will fall in the driving current 350mA, brightness specifications below 75lm.

4, 2014 Direct TV penetration rate of more than 60%, the impact of LED backlight output

2013 LEDTV penetration in the Chinese TV factory driven down to the 95% level, in 2014 is expected to fully replace CCFL, the annual TV shipments estimated at up to 209 million units, an annual growth rate of 3%. However, in 2014 LED TV backlight estimated value of $2 billion 410 million, the annual growth rate will decline by 17%, the main reason for the direct type TV LED number is a side light type was less about 50%, while the 2014 direct type aircraft penetration rate will reach 60%, is the result of whole LED TV shipments growth, the main reason is the output value of LED drop.

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