Big brother master LED packaging lifeline although expanding production still worries

The day before, the author of a small package enterprise main LED patch responsible person was informed that this year the company from 1 to March patch sales decline, some products made of light and old customers want to buy COB light source, but the company did not develop COB products, and old customers also lost. At the same time, enterprises engaged in a small package LED hat beads and LED chip with the LED lamp Market feeling, almost straw bottomed out, but also sell LED patch, to support enterprises. To this end, the author visited part of the lighting accessories market, selling light source and packaging factory.

According to the author's visits to observe, a traditional packaging companies did not produce LED SMD beads but the enterprise has been in the store, a window filled with light patch for LED bulb, LED bulb. Obviously, the traditional packaging enterprises in order to survive, but also had to make concessions to reality. Traditional packaging enterprises do not survive.

Seven package master grasp the lifeblood of packaging

As we all know, China is a big country of LED packaging, but mainly concentrated in the low-end LED device packaging field, involved in high-end LED device packaging sector is still very small. At present, there are about more than 1 thousand and 600 packaging enterprises in our country, but the large amount of enterprises only currently listed Linsen, nationstar, honglitronic, Jufei, rectangular lighting, REFOND optoelectronics, Mason technologies, Lehman photoelectric, GoerTek and other.

However, only the first seven companies belonging to the real bulk of LED packaging listed companies. Of course, the past is indeed the Lehman photoelectric LED screen in the high-end packaging and application of leading enterprises, but in the last two years of Lehman photoelectric have run "partial", to the application of the direction of development, more attention to sports media investment opportunities, and to do the corresponding layout in football and sports industry ecological chain. There are already listed companies engaged in the LED package, it is GoerTek acoustics, but GoerTek acoustics emphasis on photoelectric products, electronic accessories, electro acoustic devices, LED package is only a small part, associated with the LED package of the project is less, in recent years, mainly in electronic components, sensors, wearable devices in areas such as investment and the acquisition.

SMD patch is still the mainstream market

Currently listed Linsen, nationstar, honglitronic, Jufei, rectangular lighting, REFOND, Wan Run technology giants are the main seven package most SMD chip LED lighting device and a series of COB products, of course, there are some enterprises the main LED display device. But by looking at the 2014 annual report of Listed Companies in the LED packaging, the author found that the basic SMD chip is still the core of the sales of the above package heavyweights. The country star power as an example, in 2014 the company SMDLED products production, sales have a larger growth, the sales volume increased 3 billion 389 million over the previous year, an increase of 57.18%, increase in the number of production of 5 billion 412 million over the previous year, an increase of 78.60%. In the main business structure, the National Star photoelectric 2014 revenue of 1 billion 541 million yuan, but the LED device accounted for $953 million, gross margin is as high as 25.59%. Visible, LED patch still has much room for development.

Precisely because of the huge LED chip market cake, whether it is the above package heavyweights, or small and medium packaging enterprises, are trying to expand production. In this regard, the author can not help but worry, and in 2012 the field of similar packaging closures tide will hit again.

Good results but there are worries

The first quarter of 2015, the seven most packaging giants have gained good results, such as Linsen, nationstar, honglitronic, Jufei and REFOND income and increased profits. Of course, not every LED packaging chiefs can get it. 2015 a quarterly notice, REFOND, Mason technologies into the cycle of income does not increase profits, the profit is not high, expensive equipment, bear the higher business risk factors to increase the burden of packaging enterprises.

LED packaging business performance comes from rising downstream demand, effectively improve the utilization rate of packaging manufacturers capacity. But because the threshold of industrial concentration degree is low, the industry is relatively low, enterprises concentrated in the low-end, fierce competition, downstream extrusion and other reasons, resulting in packaging enterprises and industries to obtain profit, gross profit continued to decline, making the packaging enterprises have to reduce the average cost of production expansion.

The difference between the LED chip and LED expansion of the magnitude of the output is another problem I am worried about. Data show that in 2014 China's packaging plant expansion of an increase of 50%, while China's chip manufacturers to expand production growth of only up to, in 2015 the degree of excess packaging capacity will exceed the chip. It is foreseeable that, in 2015 the LED packaging industry gross margin will decline as a whole, although the industry concentration continues to improve, but the packaging industry is still not optimistic about 2015.

The general manager of Shenzhen Xuyu photoelectric Co Ltd Lin Jintian said: "the package or have a certain funding. Basically the majority of the profits of the packaging enterprises, investment in the purchase of equipment, to do a good package is very painful to one thing. Now some packaging plants do not package, turn the finished product, have come to me to patch. Small and medium enterprises in the future only to do, take the road of differentiation, do a single product to do a very large amount, or do very fine, others can not do, so you can survive. Do not follow the trend, others do what I do, blindly follow the trend of absolute death is ugly. "

Packaging enterprises have expanded production

In the second half of 2014, China's LED packaging industry ushered in a new round of expansion of the peak production: Ruifeng plans to invest 430 million of the total investment in the expansion of lighting LED and full-color LED capacity. Production