Appliance energy efficiency of enterprises facing a new turning point

As a national mandatory standards, the household appliance energy minimum access threshold from March 2005 for the first time in air conditioners, refrigerators and other products. Since the implementation has become an important force to promote the industrial structure change. The air conditioner, refrigerator, washing machine, color TV, in recent years, electric water heater, microwave oven, electric cooker, electric fan, electric cooker, computer display and a number of small household electrical appliances products, have been stuck on the "energy efficiency labeling" inhibition. In the future, solar water heaters, water dispensers, printers, fax machines and other products, will be posted energy efficiency labeling. Many household electrical appliance enterprises to "Chinese enterprise newspaper" said: "the main channel of China is entering the product energy efficiency supervision, a large number of" low cost, low efficiency and low quality "products will be gradually eliminated, the future energy saving technology oriented, will promote the rapid transformation of household electrical appliance enterprises in product development and market competition pattern the way. Since the "energy efficiency labeling strength since 2005, China formally implemented energy efficiency labeling system, as a product of energy efficiency value for market entry threshold of the national mandatory standards, in just 5 years, not only out of a large number of high energy consumption of household appliances, change also directly promote the enterprise energy saving technology innovation and market competition means. Market observers pointed out: "in recent years, the energy efficiency upgrade stage, large enterprises have played an important role in promoting, through standardization, market-oriented means to enhance competition in the industry to raise the threshold, accelerate the popularization rate of energy-saving products. Deputy director of the national energy efficiency labeling management center Wang Ruohong pointed out that with the "energy conservation law" and the "Circular Economy Promotion Law" in the relevant provisions of the increase of energy efficiency labeling, clear requirements of energy efficiency labeling system management system, the main content and punishment, the legal basis as an important national energy saving management measures established. Analysts pointed out that the future with more and more home appliances have been included in the "energy efficiency labeling" management system, focus on energy efficiency labeling regulation, from the establishment of standards, improve the system of supervision on change to energy-efficient products on the market performance. At present, due to the effectiveness of the product are independent testing, independent declaration, there have been a number of virtual standard energy efficiency, do not put the logo and other violations, the implementation of energy efficiency labeling has brought a bad influence. Informed sources pointed out: "in the future, around the industry and commerce, quality supervision departments will increase the appliance energy efficiency supervision and spot checks, through media exposure, informed criticism, administrative penalties and other means, to allow more companies to comply with the provisions of energy efficiency standards, increase the cost of corporate irregularities. "In the future, energy efficiency value will be many household electrical appliance enterprises to participate in the market of the" red line ", as long as companies selling products in the market of energy efficiency standards, or the sale of low energy efficiency products, not only by the relevant state departments of supervision, will be abandoned by the market and consumer's. The wisdom of the current transformation of enterprises, the implementation of energy efficiency labeling management of home appliances, from the office to the family, covering the kitchen, living room, bedroom, bathroom and other corners. Last year, the country launched the "energy-saving Huimin project", for energy-saving air-conditioning, energy-saving motors to purchase subsidies, to form a "production and sales of energy-saving appliances, energy-saving appliances to buy energy-saving appliances" green low carbon in the country. At the beginning of December, flat-panel TV, microwave ovens and other products to the formal implementation of energy efficiency labeling, although the company set aside a 3 month transition period, but the TV companies who has said: "to achieve the limit value of energy efficiency is not difficult, the difficulty is how to achieve energy-saving standards. At present, the development of a number of large enterprises to promote the development and promotion of flat-panel TVs, in the short term energy-saving flat-panel TVs will become the protagonist of the market. In this regard, Hu Jianyong, deputy general manager of Hisense electric marketing company, said: the implementation of flat energy efficiency standards, will promote the transformation of the domestic LCD market from CCFL to more energy saving LED lcd. Currently, all Hisense flat-panel TVs are more than 3 levels of energy efficiency, including LED products are energy efficiency of the class, the current market share has reached more than 35%. It is understood that, as the representative of the domestic color TV giant Hisense, not only as early as years ago on the product energy saving technology development and reserves, but also from a high degree of corporate strategic vision of green development and planning. Hu Jianyong said: as early as in 2004, Hisense began preparations for the TV LCD module, built and put into operation in August 2008, the country's first LED backlight module production line, and with Samsung in the global launch of the LED LCD tv. By the end of 2009 Hisense LED backlight module production line expanded to 5. Hisense is still the world's leading LED standard drafting unit. In July this year, Hisense released to the community, Hisense green development program, the development of green low-carbon enterprise vision and strategic planning. Hisense general manager Liu Hongxin also said: "the green low carbon industry is a major trend in the future, the implementation of energy efficiency standards for flat-panel TV, did not bring any pressure, instead because enterprises in advance and establish the green development program, promoting early to the LCD TV LED, let us get the anti risk strength and market advantage more powerful. "Statistical data Xinyikang show: since 2009 since November, Hisense LED TV market share has more than 30% cumulative. Just not enough standards, the future also need to upgrade energy conservation standards. In the future this will bring a lot of pressure on the development and expansion of a large number of small and medium enterprises. Energy efficiency labeling market is gradually showing. Feng Hongjiang, a visiting professor at Zhejiang Wanli University.