Product Maintenance

AMOLED resolution is difficult to enhance the LED Backlight Market alert suspension

LED backlight market is expected to stage a comeback. With the increasing resolution panel of mobile device, active matrix organic light emitting diode (AMOLED) because of the technical characteristics of the limited resolution, will not be able to jump further, and then make the LED backlight components market value will continue to rise next year.

Dramexchange photoelectric Division associate Qiu Yubin said, because the AMOLED with self luminous characteristics, the panel without light source, so it is regarded as the biggest threat to the development of LED backlight market. However, nowadays, including intelligent mobile phone and tablet devices such as consumer electronics has started to blow the high quality fashion, AMOLED for resolution is not a breakthrough, and the price is too high, the overall shipments will begin next year may slow; on the other hand, the liquid crystal display (TFT LCD) this is not limited to, and can contribute to the LED backlight market continued light.

Qiu Yubin further pointed out that although AMOLED with thin and high color saturation and other advantages, but the low resolution is its Achilles heel; with high order intelligent mobile phone Samsung Galaxy S3 for example, its resolution is only 306ppi, while Apple iPhone 5 is 326ppi, there are still some gap between the two. Estimated next year using TFT LCD display technology will continue to improve the resolution of mobile devices panel, from today's 326ppi significantly increased to 441ppi, to further expand the gap between the two display resolution.

In addition to resolution barriers difficult to break, the AMOLED price is too high is one of the main reasons for the rapid rise in shipments. Qiu Yubin analysis, due to the current AMOLED panel of nearly 90% of the amount of Samsung (Samsung) monopoly, so the market price is always high, and in addition to Samsung's mobile phone brand factory to reduce costs, and meet the user's requirements of high quality, have the full high-definition (Full HD) LCD IPS panel specifications. Then the collocation LED backlight energy saving components, to build a low cost and high quality of intelligent mobile phone.

In addition, the AMOLED panel is difficult to apply to the TV product is also one of the reasons for the slowdown in shipments. Qiu Yubin added, although Samsung and LG (LG) have said the AMOLED panel has successfully developed more than 50 inches, but in fact today has not yet successful production, price and amount of prediction is deplorable; for many families, buy LCD TV will be more practical.

However, although the LED backlight component is expected to be due to the bottleneck of the resolution of the AMOLED panel, and continue to gain market favor, but after the advent of the soft AMOLED panel, LED backlight industry will inevitably fall into the plight of development. Qiu Yubin believes that the flexible AMOLED display panel is expected to reform the existing applications, and no erosion of high resolution LCD application market, thereby affecting the overall shipments of LED backlight components, so the industry market need to think about the next application, or hold down costs, improve efficiency, have the opportunity to consolidate the existing market opportunities.

Scan the qr codeclose
the qr code