LED huge market is destined to develop into a huge industry. Overall, the domestic industry in the development of the scale has been unsatisfactory, the typical case is the integrated circuit industry and LCD panel industry, the domestic IC industry until now still holding the tail of a man, the LCD panel industry is sick, complicated technology, large investment, weak foundation is the main reason, LED industry will break the spell, and can drive the related industrial upgrading, such as domestic driven chip industry in LCD driver simply can not do it, because the LCD panel industry in China, because of the enormous market support, LED driver chip is expected to flourish in China, promote the domestic enterprises bigger and stronger, which in turn will promote the development of domestic LCD driver chip or other driver.
So can we find a breakthrough to open a new chapter in the LED industry? People in the embarrassed way, often also contains a lot of opportunities:
First, the focus is to break through the channel. At present, many traditional lighting companies to control the ability of the original channel in the advent of LED appeared loose. Because when companies can not express their attitude towards LED and competitiveness, the original channel will consider how to make the choice. He suggested that the core of the channel is to mobilize, how much the ability to mobilize the enterprise to follow you, is the key to test the lighting business competition in 2013.
Secondly, the breakthrough is the core of the product. LED industry in the previous years after the rise of the industry ushered in the stage of product competition. In this stage, the entire industry will be through the product competition, the establishment of various categories in a category to define the ability of the representative brand. He said, we can see that in 2013, the whole industry market competition is the theme of product competition as the core and the various products in different enterprises to contest, gradually clear out the representative category of brand.
Finally, innovation. The arrival of the LED era, making the entire lighting industry competition, the intensity and the previous practice is very different, the obvious characteristics of the whole industry chain competition. He pointed out that when the LED tide comes, an enterprise can not grasp all aspects of the industry chain must be carried out in the middle and lower reaches of the joint, and even mergers and acquisitions, which is a very clear trend. On the one hand can achieve the lowest total cost, on the other hand can also improve the reaction speed through cooperation.
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