2013 LED bulb market competition continued to decline in the price of

According to research firm dramexchange (TrendForce)'s LEDinside LED latest lighting retail price survey shows that in April 2013, the global LED lighting retail prices continue to show a downward trend. The global replacement of 40W's LED bulb retail price showed a decline of about 5.7%, reaching $16.1. Less new items in each region. Replace the 60W part of the LED bulb, in April the global average price fell 1.2%, reaching $23.8. In addition to China and Taiwan due to the high price of new items led to the average price rise, the rest of the average price remained stable downward trend.

To replace the traditional 40 watt incandescent bulbs, China area average price fell below $10

LEDinside said that global 40W replace the LED bulb retail price in 2013 April has decreased by about 5.7%, to $16.1. Less new items in each region. Where the United Kingdom and Germany in April prices were 5.3% and 13.2% decline, the original price of goods in both regions showed a significant downward trend, especially in OSRAM and Samsung brand products prices are more obvious decline in two. No two new items appear in the two districts this month. Japan replaced 40W's average price of the goods appear about 2.2% rise, prices rose a portion of the goods caused by the end of the promotional period, no new items appear in the area. U.S. commodity prices in April showed a 3.7% rise. Commodity prices fluctuate slightly, no new items in the region. South Korea in April the price of 1.6% was slightly lower, the original commodity prices basically no change, due to rising exchange rates lead to lower prices. In addition, China's replacement of 40W commodity prices fell 9%, reaching $9.8, is still the lowest in the region. Mainly due to the original part of the original merchandise sales, prices fell sharply. The price of goods in Taiwan in April showed a sharp decline of 16.7%, the original commodity prices remain stable, mainly due to the low price of new products led to lower average price.

To replace the traditional 60 watt incandescent bulbs, the European market prices fell significantly

April to replace the LED bulb 60W has 1.2% global average fell to $23.8. In addition to China and Taiwan due to the high price of new items led to the average price rise, the rest of the average price remained stable downward trend. Japan in April prices fell 7.1%, reaching $23.9. The original commodity prices showed a trend of fluctuations, while the exchange rate increased to lower prices. South Korea showed a slight decline in the price of 1.6%, the original price of goods is not changed, mainly due to rising exchange rates lead to lower prices. U.S. regional prices in April showed a 0.7% decline in the original commodity prices fluctuate slightly this month, more new items. British and German regional prices were 4.8% and 7.3% decline, including the original decline in commodity prices in Germany, a larger area, two new items less. China and Taiwan to replace 60W commodity prices were up 11.6% and 13.4. The original price of the two areas remained stable, mainly due to the higher prices of new products led to an increase in the average price.

European prices continued to fall, domestic and Korean manufacturers competition

LEDinside observed in April, OSRAM and Samsung bulb price cut is more obvious in Europe, after the Samsung 7.5W LED bulb below 10 euro, OSRAM also significantly reduce the price, the 8W LED bulb lamp, luminous flux of up to 470LM, 40W is used to replace the traditional incandescent lamp, the product in April the price is only 9.95 euros in germany. LEDinside believes that OSRAM's price action shows the European lighting seize the end consumer market intention and determination. At the same time, Samsung as the representative of the Korean manufacturers also continue to use the same price war strategy, frequent price cuts, and actively seize the European market. Now, the European market competition accelerated warming, the product price continued to fall, but positive effects observed as well as the implementation of comprehensive ban Bering debt crisis after the economic recovery of the LED bulb market is gradually fermentation, and the market penetration of LED lighting is expected to accelerate the rise.