The official website of Nationstar Optoelectronics is newly launched, opening up a

The first year of the “15th Five-Year Plan” is a key node for deepening digital transformation and seizing development opportunities.

Recently, Nationstar Optoelectronics’ new official website was officially launched. It reconstructs the brand display and interactive window with “digital +”, relies on high-quality online service experience, opens up the “fast lane” of manufacturing servitization, and seizes new opportunities for high-quality development.

Nationstar Optoelectronics' new official website: https://www.nationstar.com

01

Create an "online exhibition hall"

Focus on the main business and add "digital" to the new. As a leading company in the domestic LED packaging industry, Nationstar Optoelectronics takes the refresh of its official website as a breakthrough for brand upgrade, riding on the digital wave and polishing its business card.

The overall style of the new official website is based on "National Star Blue"

■National Star Blue, the base color. The new version of the official website uses the bright and clear "Nationstar Blue" as the main color, releasing a strong signal to embrace the new era and rejuvenate with new vitality, and demonstrates the firm determination of Nationstar Optoelectronics to accelerate towards the goal of "world-class innovation leader in the LED industry".

■Gather the core and develop the hard core. The core area of the homepage automatically carousels to present the six core business sectors of Nationstar Optoelectronics; as the page scrolls down, the three major contents of "About Nationstar", "Products and Businesses" and "Product Applications" are displayed, demonstrating the hard-core strength of the company's entire industry chain layout.

The home page of the official website shows the application scenarios of Nationstar Optoelectronics’ six core businesses in a carousel

■ Connecting with China and foreign countries to expand into new areas. The official website supports a one-click switching function between Chinese and English, effectively adapting to the browsing habits of users in different regions, demonstrating Nationstar's open attitude of being based on the local market and serving the world.

02

"Digital + Ecology"

"Chain" drives industrial collaboration

Using "network" as the medium, "chain" leads to win-win results. Nationstar Optoelectronics uses its official website to build a digital hub, break down information silos, strengthen upstream and downstream interconnection in the industrial chain, and drive collaboration to improve quality and efficiency.

The main navigation bar of the new version of the official website has eight sections for navigation

✦

•

The architecture is flat and efficient. The official website interface is simplified from complexity. The main navigation bar is set up in eight sections, covering multi-dimensional content such as company introduction, product applications, R&D and innovation, contact consultation, etc., comprehensively covering user access needs, making information retrieval more efficient and browsing experience smoother.

✦

•

Product debounding and aggregation. It breaks down business barriers horizontally and divides eight core product categories such as LED modules and LED chips to provide an unobstructed view of the product matrix. Vertically, it supports comparison of product models of the same series, transparently visible performance parameters, more refined business classification, and more convenient docking of supply and demand.

The product page of the official website supports comparison of product models of the same series

✦

•

Bi-directional penetration of scenes. A new "Application" section has been added, which is divided into six scenarios: display, lighting, home appliances, automotive LED, consumer electronics, and industrial control. Click on the scenario to link to product solutions, making application implementation more concrete and industrial linkage more compact.

03

"Digital + Service"

Upgraded interactive functions

Integrate virtuality and reality to experience a transformation. Nationstar Optoelectronics strives to open up online and offline dual channels and promote the transformation of official website services from "one-way display" to "two-way interaction".

The new version of the official website has added intelligent customer service online Q&A

Unhindered communication - the official website has added interactive portals such as intelligent customer service online consultation on the homepage to provide users with an efficient service channel for comprehensive understanding of the company.

Easy downloading - the official website supports the downloading of product specifications manuals, bidding and procurement documents, the latest company announcements and other content, providing accurate data support for business decision-making.

The new version of the official website can download product specifications manuals and other information

Immersive experience - using card-style smart design, the key sections are built into independent "display modules", and the overall service efficiency is improved with an immersive interactive portal.

Open a "new window" to reach the "new future" of the industry

Taking this official website upgrade as an opportunity, Nationstar Optoelectronics will continue to deeply implement the FAITH business philosophy of Guangsheng Holding Group, focus on the main business, win through innovation, deepen the deep integration of manufacturing and service industries with a forward-looking digital vision and an open strategic layout, and strive to answer the "new answer" for high-quality development.

Nationstar Optoelectronics Swipe up to see the next one

Nationstar Optoelectronics Write a message and select the message identity